The Social Graf
by Erik Sass, Staff Writer
While it's probably not time to start digging its grave, social media seems to have reached saturation in the U.S., where it originated. That's according to a new global survey … Read the whole story
by Gavin O'Malley
Particularly among younger users, social networks have historically had short shelf lives. Fortunately for Facebook, however, Instagram's expiration date is nowhere in sight. The … Read the whole story
by Erik Sass
Victoria's Secret held onto the top spot as it continued to ride momentum from the Fashion Show. McDonald's continues to drive strong engagement with … Read the whole story
by Laurie Sullivan
Several former Microsoft executives at startup Parllay will roll out technology that moves brands past limitations on Facebook and traditional Web sites, and toward … Read the whole story
by Tanya Gazdik
"We chose Patrick Warburton because we felt he was a perfect fit for the 'control enthusiast' character based on previous characters he has played … Read the whole story
by Laurie Sullivan
The time consumers spend on a Web site does not always determine their order value at checkout -- but it will translate into a … Read the whole story
COMMENTARY
by Ari Rosenberg, Op-Ed Contributor
Last week I had an afternoon meeting scheduled with a new colleague. We had planned to meet at the Equinox cafeteria at Rockefeller Center, … Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
Microsoft recently launched Bing Pulse to provide real-time sentiment analysis at live events, but how can brands use the technology in advertising campaigns? While … Read the whole story