The Social Graf
by Erik Sass, Staff Writer
People around the world believe that new technology including the Internet, social media, and mobile devices has a positive overall impact on their lives, but this belief coexists with widespread … Read the whole story
by Gavin O'Malley
While Pinterest's ad strategy is taking shape, analysts remain on the fence about the pin-based social network, and its near-term marketing potential. "Many marketers … Read the whole story
by Erik Sass
The NFL tracked a season-high Digital Engagement Rating thanks to strong engagement surrounding the AFC and NFC championship games. The NFL's Digital Engagement Rating … Read the whole story
by Karl Greenberg
Food ads represented 8 of the 10 top ads among African-Americans, 9 of 10 top ads among Hispanics, but only 3 of the 10 … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Social is all the rage -- and constantly being predicted as seeing off dinosaur media such as television and radio. The trouble is that … Read the whole story
COMMENTARY
by Kaila Colbin, Featured Contributor
Despite being commonly perceived as a negative, the ability to forget has tremendous value. Sadly, social media is generally not designed to allow us … Read the whole story