This week brought some additional confirmation of social media's rapidly growing role in our lives, with figures from Shareaholic showing that social's share of referral traffic to Web sites is … Read the whole story
Giving some power back to professional publishers, Snapchat just unveiled Discover -- a service for media partners to steer the social media conversation. They … Read the whole story
Calling for an end to click-based ad measurements, Facebook is rolling out a new model that determines online or offline sales "lift" as a … Read the whole story
Twitter on Tuesday made good on its promise to offer group messaging and a revamped mobile video feature. Twitter has been trying to position … Read the whole story
Coca-Cola's Digital Engagement Rating increased 52% after releasing teasers for the Super Bowl spot. Read the whole story
Microsoft is exploring the development of a paid version of Cosmos, its Azure cloud service used internally for computations, analysis and storage of Big … Read the whole story
A prominent investment bank recently raised its target on Facebook's stock to $102 per share. If Facebook does hit that number, the company will … Read the whole story
Serial football cheat Suarez is clearly welcomed back to the fold as he fronts Adidas' latest campaign and tax-avoiding Amazon tops the UK entertainment … Read the whole story