The Social Graf
by Erik Sass, Staff Writer
Customer service is rapidly migrating from the telephone to an array of digital channels, led by social media, Web chat, mobile apps, and online video, reflecting customers' evolving technology and … Read the whole story
by Gavin O'Malley
Facebook's small- and medium-sized business strategy appears to have achieved critical mass. In fact, the social giant says it has officially surpassed 2 million … Read the whole story
by Erik Sass
The 2015 Oscars broadcast drove a 308% increase in ABC's digital engagement. As a result, ABC moved from 55th place to 8th on the … Read the whole story
by Karlene Lukovitz
One ad, "Together," by video director and fine art photographer David LaChapelle, shows just the hands and forearms of a wide variety of people, … Read the whole story
by Karlene Lukovitz
To enter, U.S. college and university students can create a short video, by March 3, that pitches an innovative concept for using technology and … Read the whole story
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by Amy Corr
Steaz, a manufacturer of organic and fair trade green tea, named Sparkpr's NY as its PR agency of record and Moosylvania as its social … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
A post-Oscar analysis of comments posted on social media during the telecast reveals that many people seem to like it when the stars speak … Read the whole story
COMMENTARY
by Jiri Voves, Op-Ed Contributor
With Jeb Bush announcing his intention to run for President of the United States and Hillary Clinton all but confirming she's pursuing the position … Read the whole story