The Social Graf
by Erik Sass, Staff Writer
Twitter is joining forces with data management platform Acxiom to offer advertisers new audience targeting capabilities, the partners announced this week. The agreement will allow advertisers to use
behavioral and … Read the whole story
by Gavin O'Malley
The free ride is over for brands on BuzzFeed. The publisher has frozen all Community Brand Publisher accounts. Brands were made aware of the … Read the whole story
by Gavin O'Malley
Because consumers' Twitter activity doesn't tell their whole story, the social network is giving brand partners better off-site insights with which to target users. … Read the whole story
by Gavin O'Malley
In the coming days and weeks, Facebook is telling brands and other Page owners to expect a noticeable dip in "like" counts. The likely … Read the whole story
by Karlene Lukovitz
Yes, snow actually can be fun (sometimes). Those needing a reminder can experience the rush of snowboarding down a pristine backcountry slope in Utah … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Instagram is far and away the fastest-growing social media network. It is fueled by mobile adoption as well as a different sprit from the … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Once again we come to an example of how social media isn't about journalism, but about the average person/average celebrity's viewpoint -- sometimes snarky, … Read the whole story