The Social Graf
by Erik Sass, Staff Writer
There's a new social network for the wolves of Wall Street called "Symphony," created by Goldman Sachs, which has already soft launched the network and plans to officially unveil it … Read the whole story
by Wayne Friedman
Nielsen says social media now stands as a bellwether for general audience engagement -- and that networks, agencies, and advertisers should better understand how … Read the whole story
by Sarah Mahoney
Sephora, which has about 1,800 locations and is owned by LVMH Mot Hennessy Louis Vuitton, is introducing four new digital experiences. The company is … Read the whole story
by Karl Greenberg
Millennials love Major League Soccer; more and more affluent people are Millennials; more and more affluent people love MLS. And there you have a … Read the whole story
by Sarah Mahoney
Who isn't looking for a fashion refresh in these winter-drab days? To introduce its new Thalia Sodi collection, Macy's new "Girls Night Out" spot … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Think about the big social phenomena and how many were created by brands or charities and you're left asking the question: If brands are … Read the whole story
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by Richard Whitman, Columnist
For about a year, Havas Chicago has been using social media to recruit new interns. Read the whole story