The Social Graf
by Erik Sass, Staff Writer
Among the many utopian promises attached to social media is the idea that it is democratizing media by enabling more people to create and share content -- but this conventional … Read the whole story
by Gavin O'Malley
The social network is reportedly close to getting $200 million from Alibaba. The deal, sources tell Bloomberg Businessweek, would value Snapchat at around $15 … Read the whole story
by Gavin O'Malley
Twitter this week took further steps to make users feel safe and secure. Per the changes, the social giant now prohibits the posting of … Read the whole story
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by Gavin O'Malley
Consumers share branded Pinterest content on the social Web 150% more than general branded content. Some of the most shared brands on Pinterest include … Read the whole story
by Erik Sass
Netflix released the trailer of their new show 'Marvel's Daredevil', increasing their digital engagement by 542%. All episodes arrive exclusively on Netflix on April … Read the whole story
by Karlene Lukovitz
The campaign -- the chain's first work from its new agency, Chiat/Day -- aims to establish the restaurant brand as a "voice of authority" … Read the whole story
by Aaron Baar
"All small-business owners got where they are via something or someone," Karen Mawhinney, group account director at Erwin Penland, the agency behind the concept, … Read the whole story
by Larissa Faw
Late last year, MRY Chief Strategy and Innovation Officer Matt Rednor had enough with agency inefficiencies and quit. "Most creative agencies have it wrong," … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Financial investment firm Kennet Partners and co-investor Joe Wang made a $17 million investment in TreeHouse Interactive, a partner relationship management (PRM) provider, acquiring … Read the whole story