The Social Graf
by Erik Sass, Staff Writer
Last year the social media universe was set all aTwitter by a series of articles from The Guardian U.S., accusing anonymous social media site Whisper of a number of misdeeds … Read the whole story
-
by Gavin O'Malley
While it remains a tricky business, helping brands measure and monitor their social media impact has never been in higher demand. To stay in … Read the whole story
by Erik Sass
Red Bull is becoming a staple on the digital engagement leaderboard. The brand's promotion of the Red Bull Double Pipe Finals in Aspen increased … Read the whole story
by Laurie Sullivan
Could Yahoo emerge in 2015 as the new face of journalism? Some think it's possible -- as with additions to its staff like former … Read the whole story
by Karlene Lukovitz
Gevalia is kicking off the launch with samples offered at "interactive ice bars" it's sponsoring at the Fast Company Grill and Rachael Ray's Feedback … Read the whole story
by Larissa Faw
The film studio and its agency are leveraging the many millions of fans who follow the stars of the "Fast and Furious" franchise to … Read the whole story
COMMENTARY
by Aaron Paquette, Columnist
If you would have told me a decade ago that a show like "Pretty Little Liars" would be a hit among Generation Z, I … Read the whole story
COMMENTARY
by J. Max Robins, Featured Columnist
When, in December, 2013, The New York Times announced plans for advertising platform Paid Post, it prompted concerns among editorial greybeards at the Grey … Read the whole story