Lambasting younger generations seems to be an American pastime -- but in the words of The Who (a pioneering British rock band, for our younger readers) "the kids are alright." … Read the whole story
The brand is sending photos to Facebook users who are in or near certain New York bars. The #ShotsEyeView images are photos of neighborhoods … Read the whole story
Lack of workforce diversity has become a hot topic among Silicon Valley companies. Many rally for more women in the workforce, but during a … Read the whole story
Time Inc. is continuing to roll out digital content hubs in new verticals, with the launch of Mimi, a new site that aggregates fashion-related … Read the whole story
The marketing firm monitored social media -- largely Facebook and Twitter -- to determine whether social sentiment can indicate a "perfect bracket." Other predicted … Read the whole story
Harte Hanks announced the acquisition of 3Q Digital Monday, one of the last major search engine marketing digital agencies in Silicon Valley. The addition … Read the whole story
The brand's new "56 Parts. Best as One" campaign, from the Deutsch agency, seeks to convey the complexity and craftsmanship of the brand through … Read the whole story
Crown Media Family Networks is getting into the production business. The parent of Hallmark Channel and Hallmark Movies & Mysteries is launching Crown Media … Read the whole story
Web users have curtailed their use of social networking services, apps, email and even search engines as a result of former National Security Agency … Read the whole story
Attention, campaign managers and principals. Permit me to clue you into something your digital people already know well but that you may be discounting … Read the whole story
As content becomes a go-to media strategy I'm wondering whether we can consider close readings as a media strategy as well. Can close readings … Read the whole story
Nearly two-thirds (64%) of marketers turn to ad tech providers for data into the latest trends and best practices in online advertising, while only … Read the whole story
When it comes to search algorithm changes, Google has gone from making official announcements to a "this is something we do every day so … Read the whole story
I've always found the propensity to hate on advertising interesting, especially when the biggest haters tend to be the ones that work in the … Read the whole story