The Social Graf
Education giant Pearson, the world's largest publisher of textbooks, has been routinely monitoring the social media activity of students taking its tests to detect cheating. The company has agreed to … Read the whole story
As social and video trends converge, Twitter is determined not to be left out of the resulting revolution. The company is rolling out several … Read the whole story
Head & Shoulders gained over 1 million Facebook page likes yesterday, moving them to the top of the leaderboard. Their digital engagement increased by … Read the whole story
AOL plans to announce Thursday a global partnership with Kenshoo that will provide technology that allows brands to advertise across its network to target … Read the whole story
Many people are familiar with Penske Truck Leasing's fleet by its distinguishable bright yellow exterior. But beyond that, few know about the company's business … Read the whole story
- COMMENTARY
A growing fervor for UGC generated on social platforms begs an important question. What do brands need to know about UGC rights issues, and … Read the whole story
