The Social Graf
by Erik Sass, Staff Writer
Facebook is building a video empire but many publishers have been wondering how exactly they're going to monetize their product, putting the world's largest social network at a disadvantage relative … Read the whole story
by Gavin O'Malley
For many users, having to press and hold their screens to view content is far from intuitive. Acknowledging that fact, Snapchat will now let … Read the whole story
by Gavin O'Malley
Just beating out print newspapers, consumers consider Facebook to be the most trusted source of content created by brands and companies. Among other channels, … Read the whole story
by Karl Greenberg
The effort centers on a TV spot launching July 6 about a woman on a run -- across three continents, and over rugged landscapes … Read the whole story
by Wayne Friedman
NBCSN says advertising pacing for its Tour de France three-week event is ahead of 2014's efforts. This year's three-week bike race starts up July … Read the whole story
COMMENTARY
by Jamie Tedford, Op-Ed Contributor
I remember the first time I walked into Facebook's offices, years ago. I was met with a sign that said, "Done is better than … Read the whole story
COMMENTARY
by Tom Goodwin, Op-Ed Contributor
Coming back from Cannes, some people are jealous. They see the augmented reality, the glossy case studies, the hacks and the "best ever" results. … Read the whole story
COMMENTARY
by Scott Jones, Op-Ed Contributor
Future CPG innovation and marketing success relies on identifying and leveraging signals that represent opportunities for action. While most signals are brand-specific, and often … Read the whole story