The Social Graf
by Erik Sass, Staff Writer
Facebook is throwing open the doors to Mentions, its app previously only available to celebrities -- well, kind of. Whereas before Mentions was only available to the truly famous, requiring … Read the whole story
by Erik Sass
NFL tracked an 84% increase in engagement as the 2015-16 football season kicked off. Meanwhile, Apple jumped to the top of the leaderboard, recording … Read the whole story
by Gavin O'Malley
Clearly happy with their existing partnership, iHeartMedia is leading a $30 million round of financing in social marketing technology firm Unified. With the capital, … Read the whole story
by Karlene Lukovitz
Buffalo Wild Wings (aka "B-Dubs") recently stunned the members of a local fantasy football league by having Green Bay Packers wide receiver Jordy Nelson … Read the whole story
COMMENTARY
by Michael Leis, Op-Ed Contributor
Getting mired in the complexities of social media is becoming something of a sport in healthcare. There's all the FDA guidance and understanding what … Read the whole story

COMMENTARY
by Tyler Loechner, Staff Writer
Social's programmatic party keeps getting bigger and bigger. Things heated up years ago with the Facebook Exchange (FBX) and Twitter's acquisition of mobile ad … Read the whole story