While LinkedIn has more or less cornered the professional social networking market, new entrants are targeting niche sectors of the business world. One Boston-based startup, Alignable, launched a social network … Read the whole story
Trying to whet consumer appetites for virtual environments -- and increase engagement in the process -- Facebook is officially rolling out 360-degree "spherical" videos … Read the whole story
Honda drove onto the leaderboard thanks to their creative "Paper" YouTube video capturing the attention of almost 2 million viewers. The brand's digital engagement … Read the whole story
Jon Budd, Hyundai Motor America's senior group manager of new media, tells Marketing Daily that the platform reflects a focus at the agency on … Read the whole story
The Mars brand is replacing the logo on many of its bars with 21 adjectives and nouns that it calls symptoms of hunger. Examples … Read the whole story
Dogs really bring out the best in people. Check out "The Walk," an online ad for Pedigree. The black-and-white video begins with an older … Read the whole story
Congratulations are in order for Instagram, which has officially surpassed 400 million users, and is rapidly on its way to half a billion. And, … Read the whole story