The Social Graf
If there is one thing I've learned over the years, it's when you have a person going up against a 8,000-ton train, the train always wins. Union Pacific Railroad is … Read the whole story
Confirming a week of rumors, Twitter on Tuesday announced plans to cut up to 8% of its workforce, or as many as 336 staffers. … Read the whole story
Louis Vuitton secured a spot on the leaderboard this week with a 32% uptick in digital engagement thanks to the promotion of the brand's … Read the whole story
Grab a tissue. Ads for cereal and gum will make you cry. Let's launch! Read the whole story
Springbot, an ecommerce marketing platform, announced a new product update that allows for social selling on Instagram. Springbot users can now create storefronts on … Read the whole story
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In my book, Snapchat's failures are more impressive than its successes. They show a maturity and a degree of willingness to change course that … Read the whole story
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On Monday, Twitter suspended accounts operated by Gawker's Deadspin and Vox Media's SBNation after the NFL and other sports organizations complained about copyright infringement. Read the whole story
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Four in five marketers are going to spend more on social content, but nearly half can't measure its ROI. A recipe for disaster? Read the whole story
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Social may soon get "reaction" emojis -- let's hope they are a route to better metrics and not the metric themselves. Read the whole story
