IBM is making social media analytics more broadly accessible through a new collaboration with Twitter, which will make social insights drawn from the microblogging service available via its new data … Read the whole story
Apple climbed the leaderboard thanks to the promotion of the new features on the iPhone 6s. The brand recorded a 417% increase in digital … Read the whole story
At the IBM Insight conference in Las Vegas today, the company introduced its Insight Cloud Services that deliver insights to businesses using analytic models. … Read the whole story
Creating a digital marketing campaign isn't a simple task. Especially for travel brands, who tend to be competing with a number of other similar … Read the whole story
It's impossible to deny that Bernie Sanders, the self-declared socialist senator from Vermont, has made a splash in the U.S. presidential race. With really … Read the whole story
For Facebook, Notifications were always a brilliant way to get people to spend more time on its app without coming off as pushy or … Read the whole story