The theater debut for "Beasts of No Nation," which follows an African child soldier who survives a civil war and stars Idris Elba as a terrifying, charismatic commandant, was something … Read the whole story
Wal-Mart secured the top spot on the leaderboard thanks to a 157% increase in digital engagement. Wal-Mart promoted the 'Greenlight A Vet' campaign ahead … Read the whole story
The agency claims the tool can measure a brand's ability to consistently create and distribute shared and engaging social content and determine how those … Read the whole story
The video, filmed in a closed shoot, was designed to "start a conversation about valuing women's accomplishments instead of their weight on a scale," … Read the whole story
HyPR, a marketplace that connects brands with social influencers, raised $5 million in a round of seed funding and is set to launch the … Read the whole story
The effort offered fans around the country exclusive access to NBA Tip-Off activities and content, including behind-the-scenes access to a pre-Tip-Off concert in Oakland … Read the whole story
Fox took some heat for a four-minute blackout during the fourth inning that was attributed to a failure of power generators. Google Fiber felt … Read the whole story
Social network advertising may be less than 5% of total global media spend - $25 billion out of $570 billion in 2015, per eMarketer … Read the whole story
How to get more people to use Twitter? Supposedly some 320 million people are active monthly users. So, what are we missing here? The … Read the whole story