The Social Graf
by Erik Sass, Staff Writer
Nothing gets people talking - and posting, commenting and sharing - like sports, judging by new data from social benchmarking and analytics outfit Shareablee. Read the whole story
by Gavin O'Malley
Come April 12, Facebook is planning to invite any and all publishers to participate in Instant Articles. The expansion of Instant Articles is also … Read the whole story
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by Amy Corr
Random iPhone App of the week: MemoryBox is an app that enables brands and consumers to organize, view and share digital pictures. The free … Read the whole story
COMMENTARY
by Jason Mander, Op-Ed Contributor
While Twitter is going through a tough time, there is much evidence to suggest that the micro-blogging platform has real reason for optimism. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
What do you get when crossing photo analytics for social media and performance management? Real-time performance metrics for social media photos -- made possible … Read the whole story
COMMENTARY
by Aaron Goldman, Op-Ed Contributor
Carpe Momentum is the new rallying cry for real-time marketing -- and nowhere is this strategy more applicable than in social media. Social, by … Read the whole story
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by Richard Whitman, Columnist
Social media spending is expected to increase to 20.9% of marketing budgets in five years. But currently just 11.5% of marketers can prove positive … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
A tiny 3% of CMOs are enthusing over social. Is it because the channel is burning marketing budget but reporting in vague communications terms? Read the whole story