Yesterday GlaxoSmithKline earned a place on the leaderboard for the first time ever. A series of videos posted to the brand's YouTube channel resulted … Read the whole story

Without leaving Pinterest's core platform, the pins encourage users to click or tap on any of the individual steps to get the full instructions, … Read the whole story

After the deal is completed, Darwin -- a performance marketing agency based in Shaghai -- will be integrated with Dentsu's iProspect, which combined will … Read the whole story

AI-CD (AI-CD beta) is the brainchild of McCann Millennials and will work on a McCann Japan multinational client. Read the whole story

At a time when marketers are increasingly focusing on the value of targeting so-called "influencers," new research suggests they should be aiming lower down … Read the whole story

Police departments around the country are using high-powered analytics software to comb social media and calculate threat levels for individual suspects before they are … Read the whole story