The Social Graf
by Erik Sass, Staff Writer
Over half of people (well, British people) who use social media say they lie about themselves online, according to a new survey. Read the whole story
by Ben Frederick
Social-media platform Twitter updated its conversion lift reports today to help advertisers understand how effective their ads are on the platform. The metrics are … Read the whole story
by Erik Sass
Red Bull secured the No. 8 spot on the leaderboard thanks to an 18% increase in engagement. One of the most recent stunts promoted … Read the whole story
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by Amy Corr
Random iPhone App of the week: Mobile messaging company, Snaps teamed up with Vodafone and Monica Lewinsky to launch a #BeStrong anti-bullying emoji keyboard. … Read the whole story
by Gavin O'Malley
Further flexing its live video muscles, Facebook plans to prominently place a video tab right in its Messenger app. Facebook is also rolling out … Read the whole story
COMMENTARY
by Hanna Evron
The majority of social video information is focused on the big players in the space: Facebook, Twitter, YouTube, and Instagram. While these industry giants … Read the whole story
COMMENTARY
by Hank Nothhaft
There have been any number of recent studies that highlight the effectiveness of social selling, and yet many organizations are still slow to incorporate … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
Watch this grow. Having a more front-and-center Facebook Live strategy seems to be the intent of yesterday's announcement that Facebook will give its not-quite … Read the whole story