While YouTube is only building out its social features now, the video-sharing site already leads the other big social platforms among teenage users. Read the whole story
Verizon acquired the No. 4 spot on the leaderboard thanks to the promotion of their LTE advanced network and an offer on the new … Read the whole story
Netflix launched a social media component to its TV work that debuted during the Emmy's and celebrates strong, powerful women. "Rules For The Modern … Read the whole story
Twitter is now offering native ads to brand partners running mobile app install campaigns on the Twitter Audience Platform, the social giant is expected … Read the whole story
Now that the ad industry has come to a consensus that the currency of digital media buying should be based on human, "viewable" impressions, … Read the whole story
It's now commonplace for media companies to execute distributed campaigns for marketers that span owned-and-operated sites, mobile apps, offline experiences, and fast-growing social platforms. … Read the whole story
For better or worse, people are getting seriously pumped for the upcoming presidential debates. To harness some of this excitement, Twitter plans to stream … Read the whole story
Entertainment marketing is busy year-round, but as summer ends and new routines take shape for fall and winter, entertainment marketers have extra timely resources … Read the whole story
Sort of like trying to make Fetch happen, mobile ad firm Verve is out with a new study that now wants us to refer … Read the whole story