The Social Graf
by Erik Sass, Staff Writer
With its first significant decline in TV ratings in recent memory, the National Football League responded with a ban of unauthorized sharing of video on social media by teams and … Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
Snap, Inc. is reportedly preparing an IPO that will value the company formerly known as Snapchat at around $25 billion. The social darling is … Read the whole story
by Erik Sass
Wal-Mart gained a 181% increase in digital engagement after ramping up their Halloween promotions. The brand's 2.3 million total engagements was good enough for … Read the whole story
by Laurie Sullivan
Investors may be relieved that Google reportedly passed on making a bid for Twitter, but marketers at brands certainly don't think that way. Read the whole story
by Steve McClellan
The platform, dubbed Flare Studio, provides clients with access to a global talent pool of creatives, filmmakers, production companies and influencers that can create … Read the whole story
by Tanya Gazdik
"Millennials are looking for a truly original experience when they travel, and love to find that one thing that no one has found," Bltiz's … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Twitter wants consistent users offering insight on stuff that might yield monetization -- like insights on TV shows, cars, communication services and quinoa. Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Give them an amazing experience and they'll sign up for more -- that's what UK gaming retailer GAME is discovering. Read the whole story