An amateur drone operator, social media, and a bit of serendipity may well have saved a man's life amid the ongoing disaster in North Carolina. Read the whole story
While a clear majority of digital marketers rely on Facebook and Google, an even greater share would rather not rely so heavily on these … Read the whole story
Continuing to grow its ad-targeting options, Pinterest is now inviting brands to create campaigns based on users' interactions with their Pins. Now, brands can … Read the whole story
Universal Pictures is supporting the thriller "The Girl On The Train" with a Snapchat campaign that encourages viewer interaction. This is the first time … Read the whole story
MediaPost is accepting submissions for its annual 'Agency of the Year' awards. If you would like to nominate an organization, contact joe@mediapost.com by the … Read the whole story
MediaPost is accepting submissions for its annual 'Agency of the Year' awards. If you would like to nominate an organization, contact joe@mediapost.com by the … Read the whole story
MediaPost is accepting submissions for its annual 'Agency of the Year' awards. If you would like to nominate an organization, contact joe@mediapost.com by the … Read the whole story
48% of all customer journey interactions occur in social channels. And in the "UPS Pulse of the Online Shopper" report, 34% of consumers state … Read the whole story
MediaPost is accepting submissions for its annual 'Agency of the Year' awards. If you would like to nominate an organization, contact joe@mediapost.com by the … Read the whole story
The increasingly popular social platform Snap (formerly known as Snapchat) has allowed consumers to share their experiences around the world in real-time. It also … Read the whole story
This past week, Snap, Inc. was reported to be planning a $25 billion IPO, not surprising us - or anyone in the ad business. … Read the whole story
Heading into the holiday season, Facebook is hoping brands will consider "app remarketing" on its platform. Simply put, the strategy is being sold as … Read the whole story