The Social Graf
If Donald Trump is elected president, his wife Melania would focus on combating "social media negativity" as First Lady. Read the whole story
Over the past year, Facebook and Google grew their constant currency ad revenue by about $18 billion, according to fresh estimates from Pivotal Research … Read the whole story
The promotion of Mattel's 'Dinotrux Reptool Control Ty Rux' toy marked the brand's first ever appearance on the leaderboard. A surge in YouTube engagement … Read the whole story
Engineers at LiveWorld have developed a chat bot management tool for Facebook Messenger that allows brands to automatically hand off the conversation to a … Read the whole story
MediaPost is accepting submissions for its annual 'Agency of the Year' awards. If you would like to nominate an organization, contact joe@mediapost.com by the … Read the whole story
MediaPost is accepting submissions for its annual 'Agency of the Year' awards. If you would like to nominate an organization, contact joe@mediapost.com by the … Read the whole story
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Facebook will measure the effectiveness of individual ad locations on Web sites and apps, going beyond simple click-through rates to give greater weight to … Read the whole story
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Messaging apps are now officially bigger than social media, particularly with millennials. While young people talking to one another is nothing new, the reality … Read the whole story
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The more digital marketing becomes a case of choosing and implementing the right tools, the greater the opportunity for the big consultancies to pinch … Read the whole story
MediaPost is accepting submissions for its annual 'Agency of the Year' awards. If you would like to nominate an organization, contact joe@mediapost.com by the … Read the whole story
MediaPost is accepting submissions for its annual 'Agency of the Year' awards. If you would like to nominate an organization, contact joe@mediapost.com by the … Read the whole story
