Why, specifically, would you want to take a selfie while you're drinking a soda? Read the whole story
Testing the patience of brand partners, Facebook reported some additional ad-metric inaccuracies on Wednesday. On one of its Pages dashboards, a summary number showing … Read the whole story
Iams recorded their first ever appearance on the leaderboard after tracking over 11.5 million engagements. Iams' "A Boy and His Dog Duck" 15 second … Read the whole story
Our long national nightmare is over: New England Patriots quarterback Tom Brady is finally playing the Deflategate debacle for laughs, thanks to a new … Read the whole story
The convergence of art and science has yielded some of the more interesting innovations of our time. As a brand analyst, I'm fortunate to … Read the whole story
John Lewis's bouncing #BusterTheBoxer has already walked Christmas for shares and engagement, and now it's the number one target for #StopFundingHate. Read the whole story
If the events of the past few weeks are any indication, 2017 promises to be a year of change that marketers will need to … Read the whole story