Social media analytics outfit ListenFirst Media has added Twitter data for television programming to its syndicated measurement products for TV. Read the whole story
Campbell has timed the launch of its line for the New Year, with a campaign that suggests making small, healthful daily choices rather than … Read the whole story
The program is part of AT&T's loyalty program called AT&T Thanks. It was devised as a way to thank loyal customers in a way … Read the whole story
Researchers at Indiana University have developed a search engine, Hoaxy, to demonstrate how fake news and unverified stories spread through social media, after showing … Read the whole story
The digital marketing landscape is in a constant state of flux, and brands must be up to date on the latest trends to stay … Read the whole story
Despite all the negative publicity of fake news serving up in social sites, Facebook has managed to remain in the good graces of many … Read the whole story