The Social Graf
by Erik Sass, Staff Writer
Mark Zuckerberg will be a busy man in 2017. The Facebook founder and CEO has vowed to meet people in all 50 states as part of an effort to understand … Read the whole story
by Erik Sass
Taco Bell tracked a 1072% increase in digital engagement thanks to a spike in Twitter conversation surrounding the 2017 iHeartRadio Music Awards. The fast … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
The stats are in, and the winner is clear. The channel marketers are showing the most interest in is their old, trusted friend -- … Read the whole story
COMMENTARY
by John Motavalli, Columnist
Twitter is in turmoil, and advertising - or its lack - is at the center of it all. Now managing director for China, Kathy … Read the whole story
COMMENTARY
by Philip Rosenstein, Staff Writer
Overall political advertising in the 2016 election cycle was up marginally (4.6%) cycle-over-cycle, no thanks to the presidential race, where Donald Trump spent 34% … Read the whole story