The Social Graf
by Erik Sass, Staff Writer
The Maine House of Representatives is a venerable legislative body whose younger members would like it to embrace social media in the cause of transparency and public engagement. Read the whole story
by Erik Sass
Coca-Cola reached the leaderboard thanks to continued popularity of a TV spot in Spanish - "Coca-Cola: Senti el verano, senti el sabor". There are … Read the whole story
by Tanya Gazdik
"Given the uniqueness of 'Mood Roads,' we are looking at ways to bring the experience to venues beyond Sundance," Acura's Jessica Fini tells "Marketing … Read the whole story
by Karlene Lukovitz
PowerBar, which helped pioneer the energy bar category three decades ago, is debuting the first multichannel campaign in a decade to support the launch … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to a new PRDaily study, with data from more than 1,200 marketers to create the State of Social Media 2016 report, five out … Read the whole story
COMMENTARY
by Tobi Elkin, Staff Writer
Leave it to Gary Vaynerchuk, CEO of VaynerMedia, to drop a few bombs to shake up an audience. The serial entrepreneur told a gathering … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Click-injection fraud, also known as fake clicks that can appear as "legitimate advertising interactions to marketing analytics systems," is forecast to become a major … Read the whole story