The Maine House of Representatives is a venerable legislative body whose younger members would like it to embrace social media in the cause of transparency and public engagement. Read the whole story
Coca-Cola reached the leaderboard thanks to continued popularity of a TV spot in Spanish - "Coca-Cola: Senti el verano, senti el sabor". There are … Read the whole story
"Given the uniqueness of 'Mood Roads,' we are looking at ways to bring the experience to venues beyond Sundance," Acura's Jessica Fini tells "Marketing … Read the whole story
PowerBar, which helped pioneer the energy bar category three decades ago, is debuting the first multichannel campaign in a decade to support the launch … Read the whole story
According to a new PRDaily study, with data from more than 1,200 marketers to create the State of Social Media 2016 report, five out … Read the whole story
Leave it to Gary Vaynerchuk, CEO of VaynerMedia, to drop a few bombs to shake up an audience. The serial entrepreneur told a gathering … Read the whole story
Click-injection fraud, also known as fake clicks that can appear as "legitimate advertising interactions to marketing analytics systems," is forecast to become a major … Read the whole story