The Social Graf
by Erik Sass, Staff Writer
The NBA is looking to curb "Twitter wars" between players by reining in teams' social media accounts. Read the whole story
by Erik Sass
Kia Motor's YouTube commercial, "Hero's Journey," which features Melissa McCarthy driving the eco-friendly 2017 Kia Niro model, tracked 17.7M views for over a week, … Read the whole story
by Steve McClellan
The social media activation was devised by BBH LA for the English group Depeche Mode, to help promote the band's new album and world … Read the whole story
by Gavin O'Malley
Missing analysts' estimates, the struggling social network saw revenue increase by just 1% to $717 million year-over-year. Using the vaguest of terms to describe … Read the whole story
COMMENTARY
by Thom Forbes, Featured Columnist
Smartphones can "become weapons" and can have "devastating effects," says anti-bullying activist Gabriella van Rij, who would like to see marketers celebrate our unique … Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
On the heels of another strong earnings report, Facebook has more good news: FB Lite has surpassed 200 million active users. Read the whole story
COMMENTARY
by Tobi Elkin, Staff Writer
Cause marketing isn't a new phenomenon. In fact, it's taken center stage as a way through which brands can build authentic relationships with their … Read the whole story