The Social Graf
by Erik Sass, Staff Writer
The latest edition of the CMO Survey surveyed 388 marketing chiefs from big U.S. companies and found that social media ad spend has lagged behind predictions over the last few … Read the whole story
by Erik Sass
On Thursday (3/9), Dell shared a YouTube video promoting a collaboration with AlienWare for the tech giant's new gaming consoles and laptops. The video … Read the whole story
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by Laurie Sullivan
In the coming months the company will clarify how it intends to use its roots as a social network to take a bigger piece … Read the whole story
by Joe Mandese
McDonald's has come under attack after its corporate account tweeted an anti-Trump message that the company said was the result of a hack. "Twitter … Read the whole story
by Gavin O'Malley
The move is part of a broader effort to invest in original video content and bring advertisers into the fold. Among other content efforts, … Read the whole story
by Karlene Lukovitz
Throughout the tourney, the brand will run three humorous ads that dramatize the lengths to which it will go to make games more exciting … Read the whole story