In addition to (hopefully) getting a brand's attention, dissatisfied customers who are vocal on social media have received millions in payouts in the UK. Read the whole story
Trying to prove its worth to brand partners, Twitter is expanding its partnerships with Nielsen and comScore and teaming up with several other third-party … Read the whole story
Most notably, the new Direct will present permanent and disappearing messages in one thread. Texts and reshares will now appear in the same thread … Read the whole story
In another bid to boost its bottom line, Twitter is pondering a premium Tweetdeck-like service for professionals willing to pay for social insights. Read the whole story
Social media is ubiquitous, and smart brands are sprinting to keep pace. But what about getting ahead of the curve? Read the whole story
It's hard to talk about a healthy digital ad market if two companies are so dominating it. Read the whole story