The Social Graf
Finally, something really bad happened and it's apparently not social media's fault! Hurrah! Read the whole story
On Monday (5/15), ESPN uploaded an image to the network's official Instagram page of a funny fan sign from "Derek Jeter Day," an event … Read the whole story
In an effort to align more with local promotions and events, McDonald's of Kansas City teamed with Bernstein-Rein and the Kansas City Royals for … Read the whole story
McDonald's apologized Monday for an ad that is running in the UK and has been perceived as exploiting and trivializing childhood bereavement. Read the whole story
- COMMENTARY
For marketers, negative references serve as a reminder of why it's important to have an active plan to manage a company's online reputation in … Read the whole story
- COMMENTARY
Social media marketers will find they can learn from the election as we see the classic challenger vs incumbent messaging strategies take shape. Read the whole story
- COMMENTARY
When marketing budgets were booming with no end in sight, advertisers ran dedicated ads for kids as well as for parents. After all, children … Read the whole story
