Tag results for "acr"
- 'Frequency Imbalance' Issues Continue For Political Marketers On CTV: AnalysisTwenty percent of CTV households' exposure to political ad campaigns' messaging g ...
- OOH: Waiting On MRC AccreditationConsumers often view OOH as a service, says OAAA CEO Anna Bage ...
- Basis Adds ACR Data From LG TVs For CTV Political TargetingThe political advertising platform now offers data from 35M smart TVs throu ...
- CTV Targeting, Measurement Solution Fuses Purchase Data, ACR TechnologyLG Ad Solutions links Affinity Solutions' consumer purchase data, analytics to i ...
- CIMM Study Aims To Improve Use Of Smart TV Data In MeasurementCIMM looks to explore and identify ways to address the lack ...
