- GlaxoSmithKline Ready To Go With WPP?
Around the Net In Media, William Spain - Thursday, December 20, 2007
Drugmaker GlaxoSmithKline is set to consolidate its North American consumer health med ...
- Most Implicated Baseball Players Not Active Endorsers
Around the Net In Brand Marketing, Thom Forbes - Monday, December 17, 2007
Although a large number of baseball players were implicated last week ...
- Mitchell: Baseball Steroid Use Could Turn Off Marketers
Around the Net In Brand Marketing, Thom Forbes - Friday, December 14, 2007
The release of the Mitchell Report on steroid use in baseball brin ...
- Strike Could Really Pinch Already Down Ratings
Around the Net In Media, William Spain - Tuesday, December 11, 2007
Imagine a time when broadcast networks end up quietly hoping that sal ...
- TVB ePort Gives Broadcasters Needed Digital Edge
MediaDailyNews, David Goetzl - Friday, December 7, 2007
The TVB's fledgling e-biz platform, TVB ePort, now has 605 stations rea ...
- GM: Just 1 Spot In Super Bowl
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 6, 2007
General Motors will air just one in-game spot in the Super Bo ...
- Forecasters: Madison Avenue Will Barely Escape Recession
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 4, 2007
Although Lee Westerfield feels the ad industry is "tiptoeing toward the ed ...
- Ad Prophets Cite Corporate Profits For Slowdown, See Underlying Shifts In Marketplace
MediaDailyNews, Joe Mandese - Tuesday, December 4, 2007
U.S. and worldwide ad spending, while expanding in some regions and certa ...
- WNBC Runs Liquor Ads, Still Verboten On Net
MediaDailyNews, - Monday, December 3, 2007
WNBC-TV is running spots for liquor ads, sponsored by the Bacardi Nor ...
- First Impressions
Media Magazine, Amy Corr - Monday, December 31, 2007
Splat. If print ads could talk, Fage Yogurt's creative would say ju ...