- Cat Lovers Celebrate Valentine's Day With Hartz Delectables
MAD, Fern Siegel - Wednesday, February 12, 2025
The favored felines get a heart-shaped box of Delectables Squeeze Ups. ...
- Laughs & Letdowns: Comedy Experts Review Super Bowl LIX Ads
Marketing Insider, Danielle Montana - Thursday, February 13, 2025
Among the comedy gold: born-to-be-wild septuagenarians for Weather Tech. ...
- Reddit Finanical Growth Attributed To Performance Ad Revenue
MediaDailyNews, Laurie Sullivan - Wednesday, February 12, 2025
Reddit released earnings on Wednesday, highlighting its search features. The company's performan ...
- Google Testing AI To Determine Age Of Users
MediaDailyNews, Laurie Sullivan - Thursday, February 13, 2025
Google has announced the technique of using AI to determine a user ...
- Trade Desk Misses Q4, Stock Plummets
MediaDailyNews, Wayne Friedman - Thursday, February 13, 2025
After 33 consecutive earning periods in which it met or exceeded financi ...
- NewsNation Counters A Fox News Channel Super Bowl Promo
Television News Daily, Wayne Friedman - Thursday, February 13, 2025
NewsNation has launched a new on-air promo ad in an effort ...
- Womanizer Accuses NASCAR Of Sexual Double Standards, Drives OOH Push
MAD, Fern Siegel - Tuesday, February 11, 2025
A mobile billboard will circle Daytona International Speedway on Feb. 12. Othe ...
- Critical Shifts In Consumer Behavior Changing Paid Media Buys
MediaDailyNews, Laurie Sullivan - Tuesday, February 11, 2025
Data released Tuesday suggests editorial sites are often overlooked and undervalued ...
- EU Commission Launches InvestAI Initiative, Urges Open-Source Approach
MediaDailyNews, Laurie Sullivan - Tuesday, February 11, 2025
The InvestAI initiative includes a European fund of EUR20 billion for ...
- Microsoft Ads Notified About Invalid Traffic, Junk Leads
MediaDailyNews, Laurie Sullivan - Wednesday, February 12, 2025
An independent ad agency notified Microsoft it has encountered significant challenges wi ...
- Microsoft Research: AI Stifles Critical Thinking
Performance Marketing Insider, Laurie Sullivan - Wednesday, February 12, 2025
Is something rewiring your brain? Microsoft Research finds that humans who increasing ...
- SB Ad Study: Use Of Humor Up, Fewer Celebrities, Diverse Talent
MAD, Steve McClellan - Monday, February 10, 2025
Eighty-five percent of this year's Super Bowl ads used humor as ...
- Apple, Google Remove Malicious Mobile Apps From Respective App Stores
Performance Marketing Insider, Laurie Sullivan - Tuesday, February 11, 2025
SparkCat uses machine learning to scan image galleries and steal screenshots containi ...
- Super Bowl Spots Raise Eyebrows As Eagles Fly High
TVBlog, Adam Buckman - Tuesday, February 11, 2025
The facial hair flew like a Jalen Hurts Super Bowl touchdown pa ...
- Programmatic Models Seeping Into Commerce Advertising
Data & Programmatic Insider, Laurie Sullivan - Monday, February 10, 2025
The evolution of online advertising and search has raised important questions abo ...
- Rocket's Super Bowl Twist: A Live, In-Stadium, Sing-Along
MAD, Steve McClellan - Monday, February 10, 2025
The fintech brand purchased 15 additional seconds of live time at t ...
- Yahoo's Missed Opportunity In Bill Murray Super Bowl Ad
MediaDailyNews, Laurie Sullivan - Monday, February 10, 2025
Bill Murray appeared in a Super Bowl ad for Yahoo on Sund ...
- X Adds Magnite As A Programmatic Ad Seller
Publishers Daily, Ray Schultz - Sunday, February 9, 2025
Magnite will be a third-party seller of X ad inventory, reports st ...
- Super Bowl LIX Ad Buys Slide 2% To $800M
Television News Daily, Wayne Friedman - Monday, February 10, 2025
For the game itself, an estimated $652.2 million in national TV advertisi ...
- New Pepsi Challenge Kicks Off Super Bowl Weekend
MAD, Fern Siegel - Thursday, February 6, 2025
Pepsi has reignited the Cola Wars with Pepsi Zero Sugar. ...
- Trantolo & Trantolo Delivers Big Payouts To Injured Clients
MAD, Fern Siegel - Thursday, February 6, 2025
Personal injury law firm promotes "don't fight solo" tagline in regional Sup ...
- Threads Driving More Engagement Than X, Report Finds
MediaDailyNews, Colin Kirkland - Thursday, February 6, 2025
A new report by Buffer examining median engagement rates and trends fin ...
- Amazon Q4 Ad Sales Jump 18% To $17.3B
MediaDailyNews, Laurie Sullivan - Friday, February 7, 2025
Amazon's online ad business generated $17.29 billion in Q4 2024, with $ ...
- Google Search Wacky Rankings Closely Watched
Performance Marketing Insider, Laurie Sullivan - Friday, February 7, 2025
It's not some nefarious, underhanded trick to float older content to t ...
- Move Fast And Break Democracy
Red, White & Blog, Joe Mandese - Friday, February 7, 2025
Warning: This post contains sensitive content, which some people may find offensi ...
- Score! How To Produce Winning Super Bowl Ads
MAD, Fern Siegel - Wednesday, February 5, 2025
The author of "Winning the Advertising Game: Lessons from the Super Bo ...
- Paris Hilton Heats Up Frank's RedHot
MAD, Fern Siegel - Wednesday, February 5, 2025
The brand counts on disruption from the social sidelines of the Sup ...
- A Third Of Advertisers Struggle With Retail Media ROI
MediaDailyNews, Laurie Sullivan - Wednesday, February 5, 2025
Skai's State of Retail Media 2025 explores critical industry shifts in reta ...
- DeepSeek Code Capable Of Sending Data Direct To Chinese Government
Performance Marketing Insider, Laurie Sullivan - Thursday, February 6, 2025
Code hidden in DeepSeek's application has been found with the capability ...
- Booking.com Books Super Bowl, Muppets Take Center Stage
MAD, Fern Siegel - Tuesday, February 4, 2025
The creative is by Zulu Alpha Kilo, while Mindshare handles media strat ...