- OMG's Annalect Names Nielsen Vet Meyer To U.S. Director, Research
MediaDailyNews, Steve McClellan - Wednesday, May 30, 2012
Annalect Group, the data and analytics division of Omnicom Media Group, h ...
- Omnicom Shareholders Reject NYC's Diversity Proposal
MediaDailyNews, Steve McClellan - Tuesday, May 29, 2012
Omnicom shareholders voted against a proposal from the Office of the Comptroll ...
- Why Incentive Compensation Plans Fall Short
MediaDailyNews, Philip Palazzo - Wednesday, May 30, 2012
While most of the shops surveyed pay their employees cash bonuses ...
- Kinetic Scores 'Positive' Results WIth NFC-Enabled Outdoor Ads
MediaDailyNews, Steve McClellan - Tuesday, May 29, 2012
WPP out-of-home ad shop Kinetic and OOH vendor JCDecaux revealed results ...
- GM Ad Work Tied To CFO's Wife
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 29, 2012
General Motors failed to disclose that it paid $600,000 for work do ...
- Alfred J. Seaman, 99, Ex-4As, AEF Founding Chairman
Marketing Daily, Nina Lentini - Tuesday, May 29, 2012
Alfred J. Seaman passed away in his home in Oyster Bay, ...
- Unilever Retains Mindshare For Media-Buying Duties
MediaDailyNews, Steve McClellan - Friday, May 25, 2012
Unilever will keep WPP's Mindshare as its media-buying agency in the U.S ...
- IPG Shareholders Keep Roth, Exec Compensation In Place
MediaDailyNews, Steve McClellan - Friday, May 25, 2012
Interpublic shareholders met Thursday in New York and voted overwhelmingly to re-ele ...
- Ad Diversity Challenged In New Ad, 'Pitch'
MediaDailyNews, Steve McClellan - Friday, May 25, 2012
AMC and multicultural shop Muse Communications are about to turn up t ...
- Muse's Forceful Diversity Ad Will Air During 'Pitch'
Around the Net In Media, Phyllis Fine - Friday, May 25, 2012
In what's a spot-on, perfectly targeted media buy, "one of the mo ...
- Hess Heads Spark's Human Intelligence, Research
MediaDailyNews, Steve McClellan - Thursday, May 24, 2012
Spark, a unit of Publicis Groupe's Starcom MediaVest Group, has hired Sco ...
- Wake Up! Select Comfort Puts Mattress Account In Review
MediaDailyNews, Steve McClellan - Thursday, May 24, 2012
Select Comfort Corp., marketer of Sleep Number brand mattresses and related beddi ...
- Wieden + Kennedy Win Grand Efie For 'Detroit'
Around the Net In Media, Phyllis Fine - Thursday, May 24, 2012
Wieden + Kennedy won the Grand Effie for its “Imported from Detroit&rdqu ...
- Mindshare Retains Billion-Dollar Unilever Business
Around the Net In Media, Phyllis Fine - Thursday, May 24, 2012
Mindshare has successfully retained Unilever’s whopping $1.4 billion U.S. media buying accoun ...
- Initiative Splits Innovations, Digital Units, Rosner To Run Innovations
MediaDailyNews, Steve McClellan - Wednesday, May 23, 2012
Nearly a year after combining the operations, media shop Initiative is n ...
- TBWA Named Four Seasons Global Creative Agency
MediaDailyNews, Fern Siegel - Wednesday, May 23, 2012
Four Seasons Hotels and Resorts, a luxury travel brand, today named TB ...
- WAS Steers Jaguar Social Media Account
Online Media Daily, Steve McClellan - Wednesday, May 23, 2012
Social media agency We Are Social has been appointed by iconic c ...
- MEC Debuts Analytics Tool To Optimize Media Sales
MediaDailyNews, Steve McClellan - Tuesday, May 22, 2012
MEC North America is rolling out a new ROI analytics tool, dubb ...
- WPP's Request To Dismiss SOX Suit Denied
MediaDailyNews, Steve McClellan - Tuesday, May 22, 2012
A New York District Court judge has denied a request by W ...
- Creativity And Scale: Sworn Enemies Or Strange Bedfellows?
MediaDailyNews, Antony Young - Tuesday, May 22, 2012
To achieve success in today's complex media world, the biggest clients ne ...
- Ogilvy's Next 'Frontier': Buys Stake In Myanmar Agency
MediaDailyNews, Steve McClellan - Monday, May 21, 2012
Calling it Asia's "newest frontier," WPP ad shop Ogilvy & Mather h ...
- Gays In Advertising? 'Mad Men' Misses
Around the Net In Brand Marketing, Karl Greenberg - Monday, May 21, 2012
Author David Leddick crituqes "Mad Men"'s view of what it was li ...
- Mediabrands To Debut BPN, Third Agency Network
MediaDailyNews, Steve McClellan - Friday, May 18, 2012
Mediabrands is preparing to launch its third agency network this summer. T ...
- Draftfcb Named SeaWorld Creative AOR
MediaDailyNews, Fern Siegel - Friday, May 18, 2012
Following a review, SeaWorld Parks & Entertainment has named Draftfcb's New Yo ...
- WPP's Possible Buys Big Stake In Russia's Grape Agency
Online Media Daily, Steve McClellan - Friday, May 18, 2012
WPP's Possible Worldwide has bought a majority stake in Grape, a Russi ...
- Happy Birthday, MEC
Online Spin, Matt Straz - Monday, May 21, 2012
Last week MEC, the global media agency where I worked from 2002-200 ...
- Interpublic's Mediabrands Creates New Agency, BPN
Around the Net In Media, Phyllis Fine - Friday, May 18, 2012
Interpublic’s Mediabrands is creating a spinoff agency called Brand Programming Network, ...
- Mindshare Shuffles Executive Deck, Doyle To Agency President
MediaDailyNews, Steve McClellan - Thursday, May 17, 2012
WPP's Mindshare is making several senior-level management moves, including naming former M ...
- Halo Ups Cohn To SVP, PR
MediaDailyNews, Fern Siegel - Thursday, May 17, 2012
The Halo Group, a New York branding and marketing communications agency, announc ...
- WPP Moves Kelly To Executive Director, Global Client Leadership
MediaDailyNews, Steve McClellan - Friday, May 18, 2012
WPP's Mindshare has promoted Dervilla Kelly to Executive Director, Global Client Leadershi ...