- Shopify Moves AI Assistant To Reasoning For Merchants
MediaDailyNews, Laurie Sullivan - Wednesday, May 7, 2025
Shopify's AI-powered commerce assistant Sidekick has entered a phase of advanced multist ...
- Google Introduces 'Deep Think' And Agentic Search
MediaDailyNews, Laurie Sullivan - Tuesday, May 20, 2025
How deeply an AI model can think depends on decisions made ...
- Apple May Move AI Search Into Browser As Challenges To Google Deal Mount
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 7, 2025
Amid the fallout from Google's monopoly search trial, Apple is considering integrati ...
- Do Google, Anthropic, Others Really Know How AI Will Change Advertising?
MediaDailyNews, Laurie Sullivan - Monday, May 5, 2025
AI enables Google to infer much more about what consumers want throu ...
- Google Develops Cutting-Edge Tech Partnership For Moviemaking
MediaDailyNews, Laurie Sullivan - Monday, May 5, 2025
Google has confirmed a partnership with talent firm and production company Ran ...
- Google Launches 'AI Max For Search' Beta
MediaDailyNews, Laurie Sullivan - Tuesday, May 6, 2025
Google on Tuesday introduced a suite for search campaigns with one-click featur ...
- WPP's Landor Prepping Brands To Work With AI
Data & Programmatic Insider, Laurie Sullivan - Monday, May 5, 2025
Agentic agents are learning how to collaborate with each other, and W ...
- Optimizing For AI Search By Following LLM, AI Signatures
Performance Marketing Insider, Laurie Sullivan - Monday, May 5, 2025
Analysis from Aimclear reveals "a new cohort of crawlers associated with lar ...
- Two 'Possible' Visions For The Legacy Of Media, America Too
Red, White & Blog, Joe Mandese - Sunday, May 4, 2025
This post contains sensitive content, which some may find offensive or disturbin ...
- Tracking Email Warmth: New Tool Designed To Monitor Sentiment
Email Insider, Ray Schultz - Friday, May 2, 2025
Brands can quantify the emotional tone of incoming and outgoing emails, EmailAnalyti ...
- Google Updates AI Mode As Advertising Goes Agentic
MediaDailyNews, Laurie Sullivan - Thursday, May 1, 2025
Google announcements today around AI Mode include addition of products and pla ...
- Google Tests Serving Ads In Third-Party Chatbots
MediaDailyNews, Laurie Sullivan - Thursday, May 1, 2025
Google confirmed Thursday to MediaPost that it ran a limited experiment wi ...
- Ziff Davis Claims OpenAI Scraped Its Content And Used It To Develop Large Language Models
Publishers Daily, Ray Schultz - Thursday, May 1, 2025
The lawsuit also says that OpenAI rejected a meeting to discuss ...
- All AI TV Advertising Needs For Creative, Measurement: Got A Bank Account?
TV Watch, Wayne Friedman - Friday, May 2, 2025
In this "redefinition of the category of advertising," Zuckerberg said, there's ...
- Scuderia Ferrari, IBM Reimagine AI App, Data Experience
MediaDailyNews, Laurie Sullivan - Wednesday, April 30, 2025
Scuderia Ferrari HP redesigned its mobile app to bring nearly 400 milli ...
- Mastercard, Visa Building AI Shopping Agents
MediaDailyNews, Laurie Sullivan - Thursday, May 1, 2025
Consumers will soon delegate online shopping tasks to agentic agents, moving bran ...
- Mastercard Builds AI Agents, Lets Consumers Use Tokens To Shop
Performance Marketing Insider, Laurie Sullivan - Thursday, May 1, 2025
Mastercard is working with Microsoft and other AI companies to give agent ...
- Google Brings Channel Reporting To PMax
MediaDailyNews, Laurie Sullivan - Wednesday, April 30, 2025
Channel performance reporting will enable advertisers to gain visibility into how individu ...
- Madhive Places AI 'Intelligence Layer' Across Media Process
MediaDailyNews, Laurie Sullivan - Wednesday, April 30, 2025
Madhive, a unified operating system for local media, announced Wednesday the laun ...
- The Pall Of AI: Readers Say It Will Have A Negative Effect On News
Publishing Insider, Ray Schultz - Tuesday, April 29, 2025
They also feel it will result in fewer journalistic jobs over t ...
- OpenAI Adds Shopping Features To ChatGPT Search
MediaDailyNews, Laurie Sullivan - Monday, April 28, 2025
After code was spotted in OpenAI ChatGPT that would enable consumers ...
- IAB Appoints Caroline Giegerich To Oversee AI Strategic Initiatives
MediaDailyNews, Laurie Sullivan - Tuesday, April 29, 2025
Giegerich will lead IAB's strategic initiatives that incorporate AI. Known for h ...
- Meta Launches AI Search App Independent Of Platforms
Performance Marketing Insider, Laurie Sullivan - Tuesday, April 29, 2025
The launch of its stand-alone AI app, which includes a Discover fe ...
- Causal AI Supports Ad Targeting Through Divestiture, Redesigning Longtime Data Biz
Data & Programmatic Insider, Laurie Sullivan - Monday, April 28, 2025
Becausal launched Monday, to set new standards for accountability and performance support ...
- Microsoft Explains How It Made An Ad From AI
MediaDailyNews, Laurie Sullivan - Monday, April 28, 2025
In the ad Microsoft co-created with generative AI, people's faces are n ...
- Anthropic: How GAI Affects Performance Of Economy
Performance Marketing Insider, Laurie Sullivan - Monday, April 28, 2025
Software development is a major part of advertising platforms, ensuring that a ...
- OpeAI Whirlwind: Tech Firm Signs Deal With One Publisher, Is Sued By Another
Publishing Insider, Ray Schultz - Friday, April 25, 2025
Ziff Davis is the latest publisher to go to court over alleg ...
- Meta Expands Live Translations, Messaging On Ray-Ban Smart Glasses
MediaDailyNews, Colin Kirkland - Thursday, April 24, 2025
Meta's Ray-Ban Smart Glasses are getting tech updates and expansions in li ...
- Search, YouTube Buys Drive Alphabet Q1 Up 12% To $90B
MediaDailyNews, Laurie Sullivan - Thursday, April 24, 2025
Despite antitrust monopoly challenges, Alphabet reported revenue for Q1 2025 rose 1 ...
- IAB: Ad Forecasts Look Rocky, But Industry Remains Resilient
MediaDailyNews, Laurie Sullivan - Friday, April 25, 2025
Economic instability and the impact of tariffs in 2025 could be overco ...