- First Line of Indian-Made Vehicles Arrive In 2009
Marketing Daily, - Tuesday, February 12, 2008
Mahindra, the first line of Indian-made vehicles to hit the U.S. marke ...
- Ford's New Campaign Will Focus On Winning Trust
Around the Net In Brand Marketing, Thom Forbes - Monday, February 11, 2008
The key element of Ford's new marketing campaign breaking in March ...
- General Motors Launches Wiki To Celebrate Centennial
Marketing Daily, Karl Greenberg - Monday, February 11, 2008
[Automotive] GM spokesperson Scot Keller says the project will get promoted v ...
- Chrysler May Cut Number Of Models By Half, Axe Dealers
Around the Net In Brand Marketing, Thom Forbes - Friday, February 8, 2008
Chrysler may cut the number of models it sells by half ...
- Ebay Promotion With IndyCar Series Is On
Marketing Daily, - Friday, February 8, 2008
IndyCar Series and the Indianapolis 500 will be featured as part ...
- Lexus Puts Pebble Beach Imprimatur On Cars
Marketing Daily, - Friday, February 8, 2008
Lexus is putting the famed Pebble Beach imprimatur on its cars. T ...
- IntelliChoice Reports GM Chipping Away At Value Leaders
Marketing Daily, Karl Greenberg - Thursday, February 7, 2008
[Automotive] "The thing that's interesting is that, for GM, there is ...
- Bridgestone Goes Beyond Comfort Zone, Onto The Green
Marketing Daily, Karl Greenberg - Thursday, February 7, 2008
[Automotive] "PGA made good sense for Bridgestone. And NFL was also ...
- Nissan Taps Frigo To Head Northeast Region
Marketing Daily, - Wednesday, February 6, 2008
Gary Frigo, currently managing director, Nissan Motor, will be appointed regional vi ...
- Cars.com Forges Ahead With Largest Campaign
Marketing Daily, - Tuesday, February 5, 2008
Cars.com, the Chicago-based online auto market, which ran two TV ads duri ...
- Lexus Backs Its Hybrids With 'Power Of H' Campaign
Marketing Daily, Karl Greenberg - Tuesday, February 5, 2008
[Automotive] This effort, via Lexus' long-time ad AOR El Segundo, Calif.-based TeamOn ...
- Ford Plans 'Knight Rider' Giveaway Sweepstakes
MediaDailyNews, David Goetzl - Tuesday, February 5, 2008
Ford is expanding its link with NBC's coming remake of "Knight Ride ...
- G.M.'s Global Strategy Differs From Ford's
Around the Net In Brand Marketing, Thom Forbes - Monday, February 4, 2008
As Ford Motor streamlines its global business around its flagship brand, Gener ...
- No Lie: Isuzu To Exit U.S. Market
Around the Net In Media, William Spain - Monday, February 4, 2008
...
- New Ad Campaign Touts Chrysler's Responsiveness
Around the Net In Media, William Spain - Monday, February 4, 2008
Chrysler is pushing its willingness to upgrade products in response to custom ...
- Mercedes In Cross-Brand Effort For 'Sex And The City'
Marketing Daily, - Monday, February 4, 2008
Mercedes-Benz is using title sponsorship of Fashion Week to do some cross-promotion ...
- Chrysler Launches On Super Bowl. Okay ... Near Super Bowl
Marketing Daily, Karl Greenberg - Monday, February 4, 2008
[Automotive] "Our [first-quarter] media strategy is high impact," says John Plecha, he ...
- Marketers Commiserated In January With A Group Hug
Marketing Daily, Karl Greenberg - Monday, February 4, 2008
[Automotive] Among the surprises: General Motors saw sales rise last month, perenni ...
- Isuzu To Stop Selling Cars In U.S.
Marketing Daily, - Friday, February 1, 2008
The sands of time are running out for consumers seeking an Isuz ...