- Fiat Takes 35% Stake In Chrysler
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 20, 2009
Italian automaker Fiat S.p.A. is taking a 35% stake in Chrysler ...
- Akio Toyoda, Grandson Of Founder, Named Toyota President
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 20, 2009
Akio Toyoda, 52, whose grandfather Kiichiro founded Toyota Motor Corp. in 193 ...
- Nancy Gioia, Ford's Hybrid Chief, Charges Forward
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 20, 2009
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- Verizon Joins NASCAR Nation, Eyes New Channel
Marketing Daily, Aaron Baar - Monday, January 19, 2009
Through the new channel on its V Cast video subscription service, raci ...
- Ducati's Strategy Shift Built Brand Awareness
Marketing Daily, Karl Greenberg - Monday, January 19, 2009
Over the past six years, the company has favored customer experience ...
- Cycle Sellers See More Vroom On Horizon
Marketing Daily, Karl Greenberg - Saturday, January 17, 2009
"We are in the most severe recession in this country's history, a ...
- Hyundai Likely To Tout Assurance Program In Bowl
Marketing Daily, Karl Greenberg - Friday, January 16, 2009
Joel Ewanick, VP/marketing for the U.S., says the vital signs are stron ...
- Ford Strengthens European Market Share In 2008
Around the Net In Brand Marketing, Thom Forbes - Friday, January 16, 2009
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- Toyota Offers Trip For Innovation Tips
Marketing Daily, - Thursday, January 15, 2009
Toyota has launched a microsite supporting its corporate campaign, "Why Not." T ...
- GM Gets Vue Of The Inauguration
Marketing Daily, - Thursday, January 15, 2009
General Motors' Saturn division is sending a fleet of Saturn Vue 2-Mo ...
- Lexus To Bow Spot For Car That Launched Brand
Marketing Daily, Karl Greenberg - Thursday, January 15, 2009
In the ad, Brian Berg completes a cityscape on the hood ma ...
- Jeep Hangs A Uey; Parks Creative Back At BBDO
Around the Net In Brand Marketing, Thom Forbes - Thursday, January 15, 2009
It had shifted creative chores to Cutwater two years ago. ...
- Chrysler's LaSorda Fires Back At Rumormongers
Marketing Daily, Karl Greenberg - Wednesday, January 14, 2009
He said that the company will not sell any of Chrysler's brand ...
- If Mood Wasn't Electric, The Cars Sure Were
Marketing Daily, Karl Greenberg - Tuesday, January 13, 2009
The array of electric concept cars notwithstanding, the pure-electric vehicle is sti ...
- Wellcraft Marine Leverages Allure Of The Sea
Marketing Daily, Nina Lentini - Tuesday, January 13, 2009
In its first print advertising in five years, breaking this month, Wellcra ...
- GM Won't Cut More Of Its Sports Sponsorships
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 13, 2009
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- Honda Ads Turn On Successful Failures
Marketing Daily, Karl Greenberg - Monday, January 12, 2009
The "Failure: The Secret to Success" includes a raft of engineers confessi ...
- Audi Turns To Film To Target Non-Race Fans
Marketing Daily, Karl Greenberg - Monday, January 12, 2009
CMO Scott Keogh says the company avoided cable channels like The Spe ...
- Wanted: $50 Million To Improve The Image Of Detroit's Big Three
Around the Net In Brand Marketing, Thom Forbes - Monday, January 12, 2009
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- Electric Car Is Just The Beginning, Says Bill Ford, Jr.
Around the Net In Brand Marketing, Thom Forbes - Monday, January 12, 2009
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- Driver? Make A U-turn Here!
Marketing Daily, Karl Greenberg - Monday, January 12, 2009
Press people, are you heading to the airport yet for your flig ...
- Cars.com Ranks Millennium's Super Bowl Car Ads
Marketing Daily, - Monday, January 12, 2009
Using a Led Zeppelin tune during its 2003 Super Bowl commercial help ...
- Ford Marketing Director Exits
MediaDailyNews, - Friday, January 9, 2009
Anne Belec, director-global marketing at Ford Motor Co., is leaving the comp ...
- Cars.com Blogs About Super Bowl Ads
Online Media Daily, - Monday, January 12, 2009
Using a Led Zeppelin tune during its 2003 Super Bowl commercial help ...
- BMW, Ford Developing New Dashboard Technologies
Around the Net In Brand Marketing, Thom Forbes - Friday, January 9, 2009
BMW is unveiling a sensor system this weekend that will allow emergen ...
- GoDaddy.com Backs Racer Earnhart Jr.
Marketing Daily, - Wednesday, January 7, 2009
Scottsdale, Ariz.-based Web domain name company GoDaddy.com is sponsoring NASCAR racer Da ...
- Schwinn To Sell Electric Bikes
Marketing Daily, - Wednesday, January 7, 2009
The Tailwind electric bike, which the company claims is the fastest-charging electr ...
- Scion Ads Show How Parts Compose The Whole
Marketing Daily, Karl Greenberg - Wednesday, January 7, 2009
Two initial spots, which focus on variety, with puzzle-like creative set ...
- Pontiac Kills Off Modern-Day El Camino, The G8 Sport Truck
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 7, 2009
General Motors told its dealers yesterday that Pontiac G8 Sport Truck, t ...
- Nissan Asks Its Dealers To Skip Detroit Show
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 7, 2009
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