- Can Mobile Save News Brands?
Mobile Insider, Steve Smith - Thursday, May 21, 2009
Focus is one of the key attributes of mobile media. I ...
- A Tale Of Two Houses
Performance Marketing Insider, Gord Hotchkiss - Thursday, May 21, 2009
I have a difference of opinion with Gian Fulgoni, chairman of comScor ...
- The Ambiguity Of The Tweet
PolicyBlog, Wendy Davis - Thursday, May 21, 2009
Courtney Love might have been the first celebrity in a Twitter-related leg ...
- Upfront Kimmel Comedy: Hitting Too Close To Home?
TV Watch, Wayne Friedman - Thursday, May 21, 2009
The upfront is all lies, lies, and, occasionally, some truth. ABC's Jim ...
- The Marketer's Bookshelf
Marketing Daily, Sarah Mahoney - Wednesday, May 20, 2009
Brands to die for; branding yourself, and retail legends ...
- Should I Stay Or Should I Go?
Marketing Daily, Chris Chariton - Tuesday, May 19, 2009
Trade shows are a part of business, but they don't have ...
- Study: Consumers Would Not Benefit From Privacy Regulation
Online Media Daily, Wendy Davis - Tuesday, May 19, 2009
A new study by the think tank Technology Policy Institute concludes th ...
- The Problem with Planning Social Media (No Problem)
Online Spin, Cory Treffiletti - Wednesday, May 20, 2009
If you were engaged with digital media planning early in the continuu ...
- Of Twitter, Google, Dom DeLuise, Adam Lambert -- And Advertising
Social Media Insider, Catharine P. Taylor - Wednesday, May 20, 2009
Today, I'm sitting here trying to parse the following bits of informati ...
- The Executive Knowledge Gap
Email Insider, Chad White - Tuesday, May 19, 2009
he recession has a put a spotlight on email marketing, with executiv ...
- Catching Up To A Moving Target
Marketing Daily, Jeff Hassemer - Tuesday, May 19, 2009
Integrating the full customer view is key to understanding how effectively y ...
- 'Consumer Involvement' Is Game-Changer
Marketing Daily, Laurence Knight - Tuesday, May 19, 2009
Brands that continue to push for greater "involvement" will in the shor ...
- Twitter Search Will Be Powerful
Online Spin, Joe Marchese - Tuesday, May 19, 2009
I landed in Los Angeles Sunday night after more than six hou ...
- Turing 2.0: I Am Not A Robot
Performance Marketing Insider, Kaila Colbin - Tuesday, May 19, 2009
Last week, Saya the robot made her teaching debut in Tokyo. S ...
- Do Shield Laws Protect Web Commenters?
PolicyBlog, Wendy Davis - Tuesday, May 19, 2009
Richard Price was indicted in Illinois last year for first-degree murder f ...
- The One Word You Can't Say
Social Media Insider, David Berkowitz - Tuesday, May 19, 2009
There are seven words you can't say on television, according to Geor ...
- The Zone, The Red Zone, The Cable Zone & the Affluent 'CAM' Zone
TV Board, Mitch Oscar - Tuesday, May 19, 2009
Wikipedia broadly defines the term "Zone" to mean that special feeling ...
- What Makes Email So Sexy?
Email Insider, Cynthia Edwards - Monday, May 18, 2009
Beauty, the proverb tells us, is in the eye of the beholde ...
- Advanced Advertising Goes Primetime
Marketing Daily, Tara Walpert Levy - Monday, May 18, 2009
If you are a distributor, programmer, or marketer who is not y ...
- Nostalgia Is Eating Itself
MediaDailyNews, The Riff - Monday, May 18, 2009
Maybe it all started when Meg Ryan began slowly morphing into Jennif ...
- Twits: Why Twitter Won't Change Marketing
Online Media Daily, Will Akerlof - Monday, May 18, 2009
A couple of years from now, we'll look at Twitter as anoth ...
- The Buyer and Seller As Caricature
Online Spin, Kendall Allen - Monday, May 18, 2009
As I write, I am on one of my favorite journeys ...
- Are You An SEM David or Goliath?
Performance Marketing Insider, Steve Baldwin - Monday, May 18, 2009
Malcolm Gladwell recently wrote an article for The New Yorker entitled "H ...
- Content Matters: Nano-Targeted Retargeting
Data and Targeting Insider, Steve Smith - Friday, May 15, 2009
Retargeting has been one of the most effective arrows in the behavior ...
- Bridge The Gap With Mobile Ad Networks
Marketing Daily, Eric Holmen - Friday, May 15, 2009
Ad networks link advertisers and publishers in ways that a market fr ...
- Why You Need to Go To The Yale Club
Metrics Insider, Jodi McDermott - Friday, May 15, 2009
On Tuesday, June 9 at the Yale Club in New York Cit ...
- Freedom Isn't Free
Online Media Daily, George Simpson - Friday, May 15, 2009
What a NYTimes' blogger called "big, intrusive, bash-you-on-the-head sorts of advertisements" ma ...
- The Golden Age Of Journalism Never Was
Online Spin, dave.b , Max Kalehoff - Friday, May 15, 2009
News institutions face radical headwinds and collapsing business models. Not surprisingly, ma ...
- Some Insight From The Insiders: Emerging Email Technologies
Email Insider, Ryan Deutsch - Thursday, May 14, 2009
Once again I was fortunate enough to attend the Spring Email Insid ...
- Science News
Magazine Rack, Fern Siegel - Thursday, May 14, 2009
When I want to showcase my erudition, aware that too few worsh ...