- 5 New Ways To Look At Shoppers
Marketing Daily, Anne Marie Kelly - Friday, September 11, 2009
Just as you can't judge a book by its cover, targeting consume ...
- Will Twitter Finally Stop Being An #Advertisingfail?
Online Media Daily, Laurie Sullivan - Friday, September 11, 2009
Twitter made changes to its Terms of Service (ToS) this week, addi ...
- Digital Is Not A Monster In Your Closet
Online Spin, Kendall Allen - Monday, September 14, 2009
It's been one of those months I dig. Every day brings n ...
- Beware Rising Differences In Outlook
Marketing Daily, Bob Deutsch - Friday, September 11, 2009
In times of economic stress, fundamental differences among Millennials, Gen X a ...
- What's In A Name? Would A JIC By Any Other Name Spell As Litigious?
MediaDailyNews, The Riff - Friday, September 11, 2009
Okay, so we're no Shakespeare. But you probably already knew that. Wh ...
- Unloved. But Effective.
Online Media Daily, George Simpson - Friday, September 11, 2009
In 1759 Samuel Johnson whined: "Advertisements are now so numerous that th ...
- The Wiggles Can Teach Marketers A Thing Or Two
Online Spin, dave.b , Max Kalehoff - Friday, September 11, 2009
One of the unfortunate turnoffs of big entertainment acts is the accompanyi ...
- Monetizing The Cutting Room Floor
Online Media Daily, Naj Kidwai - Thursday, September 10, 2009
Archived content presents new revenue opportunities for brands and content owners. ...
- The Audience In The Media Ecosystem
Online Media Daily, Jaffer Ali - Wednesday, September 9, 2009
In a media ecosystem, we have content creators, publishers/media owners, networks, agencie ...
- How To Host Successful Inter-Agency Brainstorms
Marketing Daily, Alison Hillhouse - Tuesday, September 8, 2009
We all have been in the meeting with high expectations for ...
- The Client / Agency Grail
Marketing Daily, Judy Franks - Friday, September 4, 2009
It doesn't take a rocket scientist to illuminate the benefit of integrat ...
- Coming Soon to Your App Store
Online Media Daily, George Simpson - Friday, September 4, 2009
With the newly announced iPhone swine-flu app, (I'm not making this u ...
- Truly Great Marketing Comes From Strong Culture
Online Spin, dave.b , Max Kalehoff - Friday, September 4, 2009
I frequently preach to my peers at my company that the marketi ...
- FTC, Advocates Press Google To Protect Readers' Privacy
PolicyBlog, Wendy Davis - Friday, September 4, 2009
In yet another sign that the Federal Trade Commission is concerned abo ...
- GM Needs To Step On Gas
Marketing Daily, Robert Passikoff - Thursday, September 3, 2009
It is still dealing in the archaic image of advertising better suit ...
- East Coast Vs. West Coast: Where's The Momentum Now?
Online Spin, Dave Morgan - Thursday, September 3, 2009
The East versus West Coast debate revisited; I love it. Earlier th ...
- Wireless Retailers As Learning Labs
Marketing Daily, Jim Lucas - Tuesday, September 1, 2009
They are the fruit flies of genetics - they are nearly everywher ...
- Is Sharing The New Advertising?
Online Media Daily, Ben Straley - Wednesday, September 2, 2009
Every marketer knows that launching a great Web site, brand campaign, ...
- The Three Rs Of Engagement
Online Spin, Cory Treffiletti - Wednesday, September 2, 2009
There is no standard for how you define engagement because engagement depen ...
- Run At Internet Speed Or Don't Bother Running At All
Online Media Daily, Brian Kelly - Tuesday, September 1, 2009
How three companies missed fleeting online opportunities and what they could ha ...