- Sears Launches Yard Guru Campaign
Marketing Daily, Sarah Mahoney - Wednesday, March 31, 2010
"We know that the majority of Americans have been cutting back ...
- Contestants Challenged To Redesign Scion
Marketing Daily, Tanya Gazdik - Wednesday, March 31, 2010
The primary objective of the campaign is to connect with the trendsettin ...
- OgilvyOne Uses Contest To Promote Salesmanship
Around the Net In Brand Marketing, Thom Forbes - Monday, March 29, 2010
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- Jackson Hewitt Asks Taxpayers About Refund
Marketing Daily, - Friday, March 26, 2010
The contest includes a "Big Check" page on Facebook. Now through Apr ...
- Johnsonville Sausage Launches Baseball Contest
Marketing Daily, - Thursday, March 25, 2010
Johnsonville Sausage is running a "Triple Play Challenge" contest in which consume ...
- Claritin, Zyrtec Enlist Celebrities For Promo
Marketing Daily, Tanya Gazdik - Monday, March 22, 2010
Schering-Plough's Claritin is teaming up with "American Idol" judge Kara DioGuardi ...
- Facebook Helps Burgerville Woo Young Adults
Marketing Daily, Karlene Lukovitz - Wednesday, March 17, 2010
For voters, there's no prize, just the fun of helping influence t ...
- Aeropostale Seeks 'Real' Teens For New Ads
Marketing Daily, - Tuesday, March 16, 2010
Teen retailer Aeropostale has launched a "Real Teens 2010" contest, looking f ...
- Unilever's Degree Targets The 'Wild' In Men
Marketing Daily, Aaron Baar - Tuesday, March 16, 2010
To attract the men, the Unilever brand has partnered with the Discove ...
- Netflix Cancels Contest On Privacy Concerns
Marketing Daily, - Friday, March 12, 2010
On its corporate blog, Netflix announced March 12 that it has cancell ...
- Jenn-Air Ratchets It Up A Notch With Series
Marketing Daily, Aaron Baar - Wednesday, March 10, 2010
The Web series is part of a larger marketing campaign designed ...
- 2K Sports Dangles $1 Million In Game Contest
Marketing Daily, Aaron Baar - Friday, March 5, 2010
The company is promoting the program with an integrated advertising campaign th ...
- Samsung Names Contest Winners
Marketing Daily, - Monday, March 1, 2010
The team of Ethan Newberry and Lindsay Harbert competed against others ...
- South Africa, CMO Council Team On Branding
Marketing Daily, Karlene Lukovitz - Monday, March 1, 2010
As the first project in its new GeoBranding Center, the CMO Counc ...