- Discovery Bigfoot Series Stomps Into Tabloid Territory
TVBlog, Adam Buckman - Monday, October 20, 2025
The title of a new series, "Bigfoot Took Her," about a Bigfo ...
- Something Bugs Me About WBD's 'Unmerger'
TVBlog, Adam Buckman - Friday, August 1, 2025
Changes come so quickly in the TV business these days that on ...
- Party 'Animals': Series Reveals Scourge Of Four-Legged Drug Use
TVBlog, Adam Buckman - Friday, July 25, 2025
Animals getting wasted is a new front in the war on drug ...
- WBD To Spin Off Cable Networks
Television News Daily, Wayne Friedman - Monday, June 9, 2025
The remaining WBD company will consist of Warner Bros. Television, Warner Bro ...
- HBO Max Rebranding Was Upfront Week's Best Story
TVBlog, Adam Buckman - Friday, May 16, 2025
It is as if streaming management at Warner Bros. Discovery suddenly slapp ...
- Bluefin Tunas In For A Shock On Discovery's 'Harpoon Hunters'
TVBlog, Adam Buckman - Wednesday, January 22, 2025
"Harpoon Hunters" is another in a series of manly reality series ...
- Yelp Uses AI For Smarter Ad Optimization, Performance For Local Businesses
MediaDailyNews, Laurie Sullivan - Wednesday, December 11, 2024
Yelp has introduced more than 20 features to support local businesses, focusi ...
- WBD's Steinlauf To Exit, Ad Revenue Trends Worsening
Television News Daily, Wayne Friedman - Friday, October 4, 2024
Warner Bros. Discovery Chief U.S. Advertising Sales Officer Jon Steinlauf is departin ...
- IAB: Video Commerce Ads Closing Gap Between Discovery, Purchase
MediaDailyNews, Laurie Sullivan - Tuesday, September 17, 2024
Three-quarters of consumers feel commerce in video ads is more relevant ...
- What's Left For Linear TV Businesses? Perhaps Iconic TV Brand Names
TV Watch, Wayne Friedman - Thursday, August 8, 2024
HBO is a brand name that was removed from a newly creat ...
- Shark Week Adds New Sponsors, 'Collections' Content On Max, discovery+
Television News Daily, Wayne Friedman - Tuesday, July 2, 2024
Sponsorship deals include custom video, tagged tune-in, billboards, in-program messaging and streami ...
- Little People Advocacy Group Blasts Discovery For Dwarf Wrestling Show
TVBlog, Adam Buckman - Wednesday, January 17, 2024
The nation's largest advocacy group for people with dwarfism flew into acti ...
- A WBD-Paramount Combo: Linear TV, Theatrical Dominance - Is That Enough?
Television News Daily, Wayne Friedman - Friday, December 22, 2023
A WBD-Paramount Global merger would initially result in dominance in two lega ...
- Warner Bros. Discovery Ad Revenue Down 12%, Global Streaming Subs Slip
Television News Daily, Wayne Friedman - Wednesday, November 8, 2023
Warner Bros. Discovery posted higher-than-expected declines in network ad revenue for Q ...
- Hallmark Media Adds VideoAmp As 'Currency'
Television News Daily, Wayne Friedman - Wednesday, November 1, 2023
Hallmark Media has added VideoAmp as a "currency' in deals for advanc ...
- Discovery+ Hikes Ad-Free Plan Prices, Netflix Expected To Follow
MediaDailyNews, Karlene Lukovitz - Wednesday, October 4, 2023
Heavily reality/lifestyle-driven Discovery+ hiked its per-month ad-free plan to $9 in U. ...
- DirecTV Reportedly 'Warns' WBD About CNN Max: Breaking Contract?
Television News Daily, Wayne Friedman - Tuesday, October 3, 2023
DirecTV reportedly warned Warner Bros. Discovery that a highly anticipated streaming versi ...
- Warner Bros. Discovery Q2: Ad Revenue Declines, D2C Tracking Profitability
Television News Daily, Wayne Friedman - Thursday, August 3, 2023
Warner Bros. Discovery's global ad revenues for Q2 are down 13% ...
- Warner Bros. Discovery Restructures U.S. Ad Sales Division, Upfront Deals Nearly Complete
Television News Daily, Wayne Friedman - Monday, July 31, 2023
The main goal of the restructuring is to give agency holding compa ...
- The New Content+Commerce Equation: Full-Funnel Performance
The MediaPost Cases, Lisa Singer - Friday, October 20, 2023
In marrying the CNET brand with its performance marketing platform two yea ...
- Streaming, Video Gaming Remain Strong In June, Kids TV Screen Time Rises
Television News Daily, Wayne Friedman - Wednesday, July 26, 2023
Total TV screen time for kids 2-17 grew about 20% in Ju ...
- 'Barbie' Shatters Box-Office Records With $155M Opening, 'Oppenheimer' Scores $80M
MediaDailyNews, Wayne Friedman - Sunday, July 23, 2023
Amid the "earned media" push, Warner Bros. spent a modest $10.6 milli ...
- Shark Week Is Back - New Advertisers Include Budweiser, Domino's, Chili's, Mountain Dew
Television News Daily, Wayne Friedman - Tuesday, July 18, 2023
"Shark Week" will air from July 23-29 on Discovery Channel, and ...
- Warner Bros. Discovery's 'Barbie' Movie Gets Boost From HGTV 'Barbie Dreamhouse'
TVBlog, Adam Buckman - Thursday, July 6, 2023
Warner Bros. Discovery is bringing in the home renovators of HGTV ...
- TV's Summer Shark Attack Is Not The Same Without 'Sharknado'
TVBlog, Adam Buckman - Wednesday, June 21, 2023
Summer's annual shark showdown between NatGeo and Discovery arrives next month, b ...
- WBD's Max To Offer Interactive Ads, Exclusive Content Sponsorships
Digital News Daily, Karlene Lukovitz - Wednesday, May 17, 2023
Options include surprise message reveals and extendable format that takes users ...
- Big Streamer, Small Theater: Sizing Up The Upfront Venues
TVBlog, Adam Buckman - Friday, April 21, 2023
Netflix, the world's largest streaming service, will hold its very first Upfro ...
- Premium Streamer HBO Max To Rebrand As 'Max', Combining Discovery+ Content
Television News Daily, Wayne Friedman - Wednesday, April 12, 2023
The new "Max" will start up May 23, offering TV and movi ...
- GroupM's Motion Entertainment Strikes Distribution Deal With Warner Bros. Discovery
MediaDailyNews, Joe Mandese - Tuesday, March 7, 2023
The first series in the deal -- "Rebuilding Black Wall Street: Greenwoo ...
- The Drama Behind Upfront Price And Volume: Make Your Bets Now - Or Later?
TV Watch, Wayne Friedman - Tuesday, March 7, 2023
The downside when you want to lift or increase pricing more th ...