- Google Puts Resources Behind U.S. Hispanic Market
Online Media Daily, Laurie Sullivan - Thursday, January 27, 2011
Google has created a "specialist team" to focus on the U.S. Hispan ...
- Google Appoints Co-Founder Page CEO, Paid Clicks Rise 18%
Online Media Daily, Laurie Sullivan - Thursday, January 20, 2011
Search engine marketing remains Google's primary revenue source, but execs dropped ...
- Mobile Advertising Could Become Answer To Sustainable Growth
Online Media Daily, Laurie Sullivan - Wednesday, January 19, 2011
Mobile gives Google "long-term growth insurance." That's how iSuppli's research group I ...
- Could Google Be Contemplating New Business Models?
SearchBlog, Laurie Sullivan - Thursday, January 20, 2011
What if Google developed ad technology that would call the Web sit ...
- Adobe Acquires Behavioral Data Management Co. Demdex, Rolls Into Omniture Ad Business Unit
Online Media Daily, Laurie Sullivan - Tuesday, January 18, 2011
In a move to support its efforts in the global online advertisi ...
- Rocket Fuel Fires Up Video Ad Units
Online Media Daily, Mark Walsh - Wednesday, January 19, 2011
Ad network Rocket Fuel has introduced new video pre-roll units that ...
- The Cash Cow Google Never Talks About
Data and Targeting Insider, Laurie Sullivan - Wednesday, January 19, 2011
Google never talks about it but the Mountain View, Calif., tech compa ...
- How To Create Image Ads
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 14, 2011
Jen offers an additional way to generate traffic and leads for tho ...
- Matching Search And Display
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 14, 2011
Roger Barnette lays out some tips for those who want to r ...
- Study: Marketers Fail At Managing Integrated Search And Display Campaigns
Online Media Daily, Laurie Sullivan - Wednesday, January 12, 2011
When it comes to integrating search, display and social ad campaigns, ...
- Hey Advertising Industry, The Internet Is Running Out Of IP Addresses
Online Media Daily, Laurie Sullivan - Wednesday, January 12, 2011
Facebook, Google, and Yahoo will join content delivery networks Akamai and Limelig ...
- MarketShare To Integrate comScore Data
Online Media Daily, Gavin O'Malley - Wednesday, January 12, 2011
comScore today is expected to announce a partnership with fellow market resear ...
- Yahoo's Sports Magazine, ThePostGame.com, Touchdown For Display And Search Advertising
SearchBlog, Laurie Sullivan - Wednesday, January 12, 2011
After passing its backend search engine marketing infrastructure to Microsoft Bing, Yah ...
- Ad Network Casale Taps Nielsen For Offline Data
Online Media Daily, Laurie Sullivan - Sunday, January 9, 2011
Casale Media, an ad network rooted in data analysis from the 1970 ...
- Ziff Davis Shakes Up Publishing Model, Launches Ad Platform, Acquires Coupon Co.
Online Media Daily, Laurie Sullivan - Tuesday, January 4, 2011
Ziff Davis on Tuesday unveiled the launch of the ad platform BuyerBa ...
- Forecast: Search Revenue To Jump By 20%, Buoyed By International Growth
Online Media Daily, Laurie Sullivan - Monday, January 3, 2011
An 18% rise in global paid-search query volume should help revenue gr ...
- AdKeeper Secures $35M, Readies Public Launch
Online Media Daily, John Capone - Monday, January 3, 2011
"If you stop someone on the street and ask, 'Do advertisers respe ...