- Mattel Funds 'Play Research'
Marketing Daily, - Tuesday, May 24, 2011
Mattel says it is handing out checks to four separate universities f ...
- VW Thinks Blue: New Campaign, MoMA Partnership
Marketing Daily, Karl Greenberg - Monday, May 23, 2011
The effort is timed with the inauguration of the automaker's new pla ...
- Out-of-Home Grows 4.2%, Educational Spend Rises
MediaDailyNews, Erik Sass - Thursday, May 19, 2011
The advertising rebound benefited the out-of-home industry even during the traditionally sl ...
- Critics: Ivy League Makes Incremental Revenue Through Direct Marketing To Students It Has No Intention Of Accepting
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 17, 2011
Application fees to schools like Harvard and Princeton can reach $90 ...
- Scholastic Ends Coal-Backed Effort In Schools
Marketing Daily, - Monday, May 16, 2011
Educational publisher Scholastic says it will stop distributing "The United States ...
- Purdue's Brand Director To Leave
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 5, 2011
Purdue University's marketing programs came under fire this year and now Rwit ...
- Science Educated Heavily Influence Affluent Market
Marketing Daily, Karl Greenberg - Thursday, May 5, 2011
What it found avers the "revenge of the nerds" dictum that t ...