- Fluent Launches New Division, Names Fisher As Its President
Email Marketing Daily, Ray Schultz - Monday, June 3, 2019
Fluent Dialog will focus on reaching new buyers in the C-suite acro ...
- Eight Tools To Help Build Email Marketing ROI
Around the Net in Email, Ray Schultz - Friday, May 31, 2019
Email marketing campaigns cannot be run manually. Here are eight tools th ...
- Federal Privacy Bill Not Likely To Be Passed Soon: Analysis
Around the Net in Email, Ray Schultz - Friday, May 31, 2019
The major tech companies support federal, GDPR-style privacy legislation. But there ...
- Email Marketing To The Managed Inbox
Around the Net in Email, Ray Schultz - Friday, May 31, 2019
Email marketers face many challenges, such as marketing to the managed inbo ...
- Trolling For Customers: Retailers Spend More For Acquisition Than Retention
Email Insider, Ray Schultz - Friday, May 31, 2019
Transactional email gets short shrift in some budgets. But DTC brands a ...
- Validity Closes Return Path Purchase, Gains New Investment
Email Marketing Daily, Ray Schultz - Friday, May 31, 2019
Validity's new funding is being led by Providence Strategic Growth, with participati ...
- Personalization Is Easier In Email Than Other Channels, Study Finds
Email Marketing Daily, Ray Schultz - Friday, May 31, 2019
Email is the top medium for sending emails, followed by social a ...
- Agari Hires Doug Jones For New Development Role
Email Marketing Daily, Ray Schultz - Friday, May 31, 2019
Jones has served as an advisor to Agari, an email cloud securi ...
- Gmail's Confidential Mode Will Extended By Default For G Suite Users
Around the Net in Email, Ray Schultz - Thursday, May 30, 2019
Gmail’s confidential mode, the feature that allows users to set expiration dat ...
- The Role Of Email In A Multi-Channel Strategy
Around the Net in Email, Ray Schultz - Thursday, May 30, 2019
Brands now have to offer seamless transitions between devices while engaging custome ...
- Seven Steps To CAN-SPAM Compliance
Around the Net in Email, Ray Schultz - Thursday, May 30, 2019
The CAN-Spam Act is the most relevant law for email marketers ...
- New Analytics Tool Helps Brands Track Engaging Colors And Visuals
Digital News Daily, Ray Schultz - Thursday, May 30, 2019
To help marketers can identify the most engaging colors and images us ...
- Deep Content: A Dive Into Goals And Success Metrics
Email Insider, Ray Schultz - Thursday, May 30, 2019
Content budgets are rising, but only moderately for most firms, Ascend2 repo ...
- SmarterHQ Launches Tools To Help Email Marketers Move Into Mobile
Email Marketing Daily, Ray Schultz - Thursday, May 30, 2019
Push notifications can annoy consumers, so they must be based on behavior ...
- 'Tampa Bay Times' Upgrades Its DayStarter Email Newsletter
Email Marketing Daily, Ray Schultz - Thursday, May 30, 2019
The "Tampa Bay Times" is changing its DayStarter email newsletter, altering t ...
- Using Email To Build Gradual Growth
Around the Net in Email, Ray Schultz - Wednesday, May 29, 2019
Email marketing is a proven tool for growing businesses. Startups can u ...
- Other Regulatory Threats Will Follow GDPR
Around the Net in Email, Ray Schultz - Wednesday, May 29, 2019
GDPR is now a year old, yet there have been few lar ...
- Cyber Mayhem: Firms Are Being Harmed By Phishing Attacks
Email Insider, Ray Schultz - Wednesday, May 29, 2019
A new study from Mimecast shows that 94% of all companies suffer ...
- New SMS Tool Allows Inbound And Outbound Political Messaging
Email Marketing Daily, Ray Schultz - Wednesday, May 29, 2019
With the SMS platform, campaigns can field surveys and receive answers direct ...
- Gen Z: Wary Of Business, But Eager To See Values In Action
Marketing Daily, Ray Schultz - Wednesday, May 29, 2019
One in four can't name a single purposeful brand, according to ...
- Ads In Emails Work Only When They're Relevant: Expert
Around the Net in Email, Ray Schultz - Tuesday, May 28, 2019
More emails are being sent with ad units, but the question persist ...
- How To Get Your Email Surveys Noticed
Around the Net in Email, Ray Schultz - Tuesday, May 28, 2019
Email is one of the best ways to distribute surveys, but t ...
- Salesforce Crash Shows Pitfalls Of Cloud Software: Opinion
Around the Net in Email, Ray Schultz - Tuesday, May 28, 2019
Last week’s Salesforce outage illustrates the dangers of operating major business functio ...
- The Case For Using Background Images In Email Newsletters
Around the Net in Email, Ray Schultz - Tuesday, May 28, 2019
There are many reasons to avoid placing background images in email newsletter ...
- Facebook Confers With Winklevoss Twins On Cryptocurrency: Report
Digital News Daily, Ray Schultz - Tuesday, May 28, 2019
Facebook hopes to create a cryptocurrency pegged to the dollar and coveri ...
- The GDPR Saga: Most Of The Fines Have Been Small In First Year
Email Insider, Ray Schultz - Tuesday, May 28, 2019
Of the EUR56 million in fines meted out, EUR50 million was impos ...
- Upland Software Acquires Kapost For $50 Million
Email Marketing Daily, Ray Schultz - Tuesday, May 28, 2019
Upland Software's purchase of Kapost follows the recent acquisitions of PostUp a ...
- Sovos Acquires E-Invoicing Firm Foriba
Email Marketing Daily, Ray Schultz - Tuesday, May 28, 2019
Foriba, a firm based Turkey, specializes in e-invoicing, e-receipts and VAT reportin ...
- Movable Ink Teams Up With Pega To Drive Visual Offers In Email And On The Web
Email Marketing Daily, Ray Schultz - Wednesday, May 29, 2019
The new arrangement combines Movable Ink's visual capability with Pega's AI a ...
- Salesforce Debuts Datorama Marketplace
Around the Net in Email, Ray Schultz - Friday, May 24, 2019
Salesforce is launching a Datorama Marketplace to help developers create customized ap ...