- HSN, Blige Team To Promote Her 'Life'
MediaDailyNews, - Friday, April 30, 2010
Interactive multichannel retailer HSN has teamed with singer Mary J. Blige a ...
- Boomer Women Love Their Beauty Brands
Marketing Daily, Sarah Mahoney - Wednesday, April 28, 2010
While the recession may have taught many women the delicate art ...
- Sports B.O. Is The Sweet Smell Of Success
Marketing: Sports, Barry Janoff - Tuesday, April 27, 2010
The men's grooming category has long been dominated by shaving cream a ...
- Gillette To Sponsor Nascar Sprint Cup Series
MediaDailyNews, - Friday, April 23, 2010
Gillette will sponsor the Nascar Sprint Cup Series race at Pocono Racew ...
- Q&A: Nivea's Marketing Strategy Is More Than Skin Deep
Around the Net In Brand Marketing, Thom Forbes - Wednesday, April 14, 2010
Nicolas Maurer, vp-marketing for Beiersdorf, chats with Barry Janoff about how Niv ...
- P&G's Pantene Plans Reality TV-Style Ad
Marketing Daily, Karl Greenberg - Friday, April 2, 2010
Pantene's reality TV-style campaign will center on a real person, chosen throu ...