- Possible Automotive Media Rethink
Research Brief, Jack Loechner - Monday, December 29, 2008
According to a recent analysis of BIGresearch's SIMM database by Prosper Technologie ...
- The Sell: Thick as a Brick
Media Magazine, Andrew Ettinger - Tuesday, December 2, 2008
People don't watch television the way they used to. Years ago ( ...
- 09 Magazine Ad Market Stalls, Outlook Lowered For Meredith
MediaDailyNews, Joe Mandese - Wednesday, December 24, 2008
At a time of year when big magazine publishers normally are locki ...
- McMinn Joins Titan As Media Director
MediaDailyNews, - Wednesday, December 24, 2008
Stacey McMinn has joined Atlanta-based Titan Agency as media director. McMinn joi ...
- Networks Brace For Tepid Scatter Market
MediaDailyNews, Wayne Friedman - Monday, December 22, 2008
The current TV advertising market remains weak, with TV program pricing sufferin ...
- Extreme Makeover: The Sears Edition, Grignon Out As Media Chief
MediaDailyNews, Joe Mandese - Wednesday, December 17, 2008
Perianne Grignon, one of the most influential women in the media buyi ...
- Big Isn't Necessarily Better, Auditor Finds Starcom Buys Best
MediaDailyNews, Joe Mandese - Monday, December 15, 2008
Based on a key criterion used by advertisers and management consultants ...
- GroupM Expands Maxus Footprint In U.K.
MediaDailyNews, - Friday, December 12, 2008
Maxus, the lesser known of GroupM's four media services networks in t ...
- Interpublic Chief Paints Media As A 'Commodity,' Says 'The Big Idea' Will Save Madison Avenue
MediaDailyNews, Joe Mandese - Wednesday, December 10, 2008
Michael Roth, the Chairman-CEO, of one of America's two remaining agency holdi ...
- More Agency Prescriptions: Retrench, Fix Process And Elevate To Strategy
Online Spin, Cory Treffiletti - Wednesday, December 10, 2008
The current recession and "doom and gloom" surrounding the economy can ...
- COREMedia Shakes Up Core Management Team, Replaces Langrock
MediaDailyNews, - Wednesday, December 3, 2008
COREMedia Systems, the Fairfield, NJ-based company that is the leading developer a ...
- Aperture: Dropping Some Rs
Media Magazine, Steve Farella, Audrey Siegel - Tuesday, December 2, 2008
We've been living it for months, and whether you call it ...