Tag results for "millennials"
- Pesky Ads: Consumers Will Pay To Avoid Targeted Advertising In SocialBoomers are most annoyed by targeted ads and Gen Z is t ...
- PerLora Draws Millennials To High-End Furniture, Positions It As The 'New Normal'The campaign, called the "New 'new normal'" is running in "Architectural Diges ...
- Jittery Gen Z: They're Quick To Jump When Faced With Bad ServiceGen X and Baby Boomers are more willing to give brands ...
- eBay: Why Recommerce Is Becoming A ThingGen Z leads the recommerce market as consumers look to resell produc ...
- Sam's Club Aims To Attract MillennialsSam’s Club continues its efforts to digitally engage with customers, and Sc ...
- Big-Hearted Marketing Brands Place Higher Priority On 'Values' Than Consumers DoBut people in the upper income brackets are more likely to ...
- I Want: Gen Zers And Millennials Are Practical When Buying Financial ServicesGen Xers are more inclined to focus on emotional factors, while Boome ...
- From BB To Z: A Quick Refresher Course On DemographicsOne note: Most Gen-Zers have little or no memory of 9/11. Instea ...
- Almost All Consumers Expect To Shop Via Social This Year, Study SaysOver two-thirds of shoppers have already bought through social media, Sprout Soci ...
- Consumers Want To Earn Real Money In The Metaverse, Most Against Meta Owning DataBlockchain tech company Advokate Group also found participants want to make re ...
- Gen Z Bets: Group Demands Transparency, But Not So Worried About PrivacyGen Z consumers are more likely to shop by smartphone, and g ...
- Few Consumers Think Brands Know Them Well, Merkle Study FindsOnly a third of consumers feel personalized email recommendations are important, a ...
- Cross-Border Ecommerce Returns Fluster Gen Zers And Millennials: StudyYounger shoppers are daunted by unclear returns policies and lack of collecti ...
- Lexus Targets Younger, Diverse 'Creative Visionaries' For Crossover"The NX is going to set the stage for the next chapt ...
- Consumers Want Funny And Reassuring Emails From Brands: StudyGen Z is the demographic least inclined to like email -- millennia ...
- 2 Major Streamers Were Only Brands To See Leaps In Purchase Intent Across Generations In 2021New streamers Paramount+ and HBO Max saw large gains in purchase considerati ...
- The Gen Z Frenzy: Dueling Studies Show They Want Ease Of Use When ShoppingGen Zers will surrender privacy if it makes the process smoother. A ...
- Brand Purpose Influences Most People's Purchase DecisionsEighty-two percent of U.S. consumers said the brands they buy stand f ...
- Marketing Has Top Role For B2B Mobile AppsInstead of developing apps that are informational, businesses are adding more functionali ...
- Holiday Boom Boom: Shoppers Are Eager To Start Buying, Study ShowsMobile will account for 49% of all sales, Fluent reports. But G ...
- Emailers, Unwrap This: Consumers Plan To Use Their Phones, Apps To Shop This Holiday SeasonGen Zers and millennials are most likely to be using mobile ap ...
- D2C Hims Targets Anxious Millennial MenHims, a direct-to-consumer telemedicine company founded in 2017, offers the likes ...
- Business Casual: Gen Z Workers Use Company Emails To Shop, Log In To SocialEmployees using their company emails for personal activities poses both marketing a ...
- Except For Gen Z, Consumers Are Shopping Early This Holiday SeasonReport shows that people age 60+ are most likely to say, ...
- Reaching Out To Consumers Who Like EmailMore than half of all shoppers — in all generations — pref ...
- Subaru Forester Wilderness Offers Rugged Capability, Comfort"Forester customers want actual capability, not just a vehicle that looks capable ...
- Email Eats: It's The Preferred Marketing Channel For Hungry MillennialsGen Z is more swayed by social media ads than Millennials. Neith ...
- Consumer Assumptions Based On Age No Longer ApplyThere has been a decades-long trend, which was exacerbated by the pandemi ...
- Spotify Brand Playlists: Sweet Music to Millennial-Seeking EarsWhat do you do if your company is being described as "stodg ...
- Q&A Interaction Drives 157% Lift In ConversionsThe PowerReviews study reveals that when product Q&As are missing, one ...
