- Yahoo Rolls Programmatic Under BrightRoll
Real-Time Daily, Laurie Sullivan - Monday, September 28, 2015
Starting today, all of Yahoo's programmatic advertising technology will connect under t ...
- Google Customer Match Bridges Email Lists For Search, Gmail, YouTube Ad Targeting
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 28, 2015
It seemed just a matter of time before Google would unify i ...
- Search's Zigzag Approach Could Cost Google Ad Dollars, Market Share
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 29, 2015
A study conducted by International Data Corporation on behalf of YP, present ...
- Facebook Debuts Mobile Ad Products To Lure TV Dollars
Social Media & Marketing Daily, Gavin O'Malley - Monday, September 28, 2015
On the eve of Advertising Week, Facebook unveiled several new mobile-focused ...
- Tinder Wants STD Billboard Removed
The Social Graf, Erik Sass - Tuesday, September 29, 2015
Sensitive as ever to its portrayal by media, dating app Tinder h ...
- Mobile Is The Future! (Or Maybe Just The Present)
VidBlog, P.J. Bednarski - Tuesday, September 29, 2015
Virtually every panel at Advertising Week gets down to being about t ...
- Facebook Launches New Mobile Ad Tools For TV Advertisers
Around the Net In MAD London, Sean Hargrave - Monday, September 28, 2015
Facebook has launched a number of new ways to buy ad spa ...
- Mobile Playing The Lead Role In Nike's ECommerce Drive
Around the Net In MAD London, Sean Hargrave - Monday, September 28, 2015
Nike says its attempts to create a premium experience online are payi ...
- GoPro Launches Budget Model
Around the Net in Mobile, Gavin O'Malley - Monday, September 28, 2015
Ahead of the holiday rush, GoPro just unveiled a new entry-level acti ...
- Oculus Rift Not Merging With Xbox One Anytime Soon
Around the Net in Mobile, Gavin O'Malley - Monday, September 28, 2015
Despite a burgeoning relationship between Microsoft and Oculus, gamers shouldn’t expect ...
- App Optimization Tips
Around the Net in Search Marketing, Laurie Sullivan - Monday, September 28, 2015
Gary Yentin takes marketers through strategies to optimize apps in order to he ...
- Google Under Possible U.S. Antitrust Scrutiny Of Android
Around the Net in Search Marketing, Laurie Sullivan - Monday, September 28, 2015
The Federal Trade Commission will spearhead an investigation of Google's Android business, according ...
- Marketing Innovation And The Internet of Things
Connected Thinking, Chuck Martin - Monday, September 28, 2015
Innovation using the Internet of Things technologies continues and is limited on ...
- Email Marketers Step Up Game With iPhone's New 3D Touch
Email Marketing Daily, Ben Frederick - Friday, September 25, 2015
3D Touch on the new series of iPhones, which came out toda ...
- Second-Screen Multitasking Tops With TV News, Kids Shows
MediaDailyNews, Wayne Friedman - Friday, September 25, 2015
Second-screen multitasking activity is growing -- with some areas such as ...
- Mobile Gaming: Brand Marketers' Best Kept Secret
Mobile Marketing Daily, Shannon Jessup - Monday, September 28, 2015
Brands can no longer deny that mobile games offer the best opportuni ...
- Quixey Introduces Deep View Cards
Mobile Marketing Daily, Ben Frederick - Friday, September 25, 2015
Mobile tech company and deep-linking search engine Quixey has launched Deep Vi ...
- adjust Brings Marketing Analytics To Connected TVs
Mobile Marketing Daily, Ben Frederick - Friday, September 25, 2015
With more than half of U.S. homes boasting a connected TV a ...
- Apple's Fortunes Rise With Record iPhone Sales
MoBlog, Gavin O'Malley - Monday, September 28, 2015
Between the App Store's first large-scale attack, a lukewarm reception for i ...
- Is Direct Programmatic Lining Them Up For Private Mobile RTB Conversion?
RTBlog, Sean Hargrave - Monday, September 28, 2015
The latest figures could suggest that direct programmatic leads in building awarene ...
- When Mobile Apps Become Search's Gatekeeper
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 25, 2015
Browser-based search has been the gatekeeper to the Web for the pa ...
- BlackBerry To Launch Android-Based Phone
Around the Net in Mobile, Gavin O'Malley - Friday, September 25, 2015
BlackBerry officially plans to launch an Android-based handset, Re/code reports. As ...
- Tinder Says It Has Spambots On The Run
Around the Net in Mobile, Gavin O'Malley - Friday, September 25, 2015
Tinder’s says it took a bite out its spam problem with t ...
- Conversational Commerce And The Mobile Experience
Mobile Marketing Daily, Josh Engroff - Friday, September 25, 2015
While launching a mobile app has never been easier, getting anyone ...
- Will Android Force Google Into Fresh U.S. Antitrust Suit?
MoBlog, Gavin O'Malley - Friday, September 25, 2015
Poor Google. After struggling for years to make right with antitrust authoriti ...
- Is Over-The-Top Over? Oculus/Netflix Deal To Bypass Screens Altogether
Social Media & Marketing Daily, Gavin O'Malley - Friday, September 25, 2015
As part of a broader rollout of Facebook's Oculus initiative, Netflix ju ...
- Times Group Tie Journalists' Pay To Twitter Activity
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, September 24, 2015
The Times Group plans to tie journalist compensation directly to their Twitt ...
- Internet of Things Expands: Billions of Connected Devices & Dollars
Connected Thinking, Chuck Martin - Wednesday, September 23, 2015
Awareness of the Internet of Things is gaining a bit of tractio ...
- Mobile DNA Determining Instagram's Continued Success
Mobile Insider, Gavin O'Malley - Thursday, September 24, 2015
Congratulations are in order for Instagram, which has officially surpassed 400 milli ...
- Why I'm Bullish About Smartwatches
Mobile Marketing Daily, Noor Naseer - Thursday, September 24, 2015
Even as reports speculate that Apple Watch sales have plateaued, my stan ...